Descriptive statistics and Pearson correlation coefficient of key variables
| Variable | M | SD | 1 | 2 | 3 | 4 |
|---|---|---|---|---|---|---|
| 1. Customer satisfaction | 3.00 | 1.71 | ||||
| 2. Perceived competence predominance | –8.83 | 341.27 | –0.03*** | |||
| 3. Self-focus framing | 5.79 | 6.16 | 0.17*** | –0.02* | ||
| 4. Word count | 38.12 | 38.27 | –0.16*** | 0.04*** | 0.08*** | |
| 5. Positive tone | 8.26 | 13.85 | 0.38*** | –0.16*** | –0.11*** | –0.27*** |
| Variable | M | 1 | 2 | 3 | 4 | |
|---|---|---|---|---|---|---|
| 1. Customer satisfaction | 3.00 | 1.71 | ||||
| 2. Perceived competence predominance | –8.83 | 341.27 | –0.03 | |||
| 3. Self-focus framing | 5.79 | 6.16 | 0.17 | –0.02 | ||
| 4. Word count | 38.12 | 38.27 | –0.16 | 0.04 | 0.08 | |
| 5. Positive tone | 8.26 | 13.85 | 0.38 | –0.16 | –0.11 | –0.27 |
*p < 0.05; **p < 0.01; ***p < 0.001
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