Table 1 Study participants Participant... | Emerald Publishing

Table 1

Study participants

Participant ID	Occupation/position	Years of experience	Language of the interview	Gender
P1	Marketing Manager	10+ years	English	Male
P2	Data Scientist	5–10 years	English	Male
P3	Marketing Analyst	5–10 years	Arabic	Male
P4	Marketing Manager	5–10 years	Arabic	Male
P5	Marketing Manager	10+ years	Arabic	Male
P6	Marketing Director	10+ years	English	Male
P7	Brand Manager	5–10 years	Arabic	Female
P8	Data Scientist	10+ years	Arabic	Female
P9	Engagement Officer	<5 years	Arabic	Male
P10	Brand Manager	10+ years	Arabic	Male
P11	Data Scientist	5–10 years	English	Male
P12	Engagement Officer	<5 years	English	Male

Participant ID	Occupation/position	Years of experience	Language of the interview	Gender
P1	Marketing Manager	10+ years	English	Male
P2	Data Scientist	5–10 years	English	Male
P3	Marketing Analyst	5–10 years	Arabic	Male
P4	Marketing Manager	5–10 years	Arabic	Male
P5	Marketing Manager	10+ years	Arabic	Male
P6	Marketing Director	10+ years	English	Male
P7	Brand Manager	5–10 years	Arabic	Female
P8	Data Scientist	10+ years	Arabic	Female
P9	Engagement Officer	<5 years	Arabic	Male
P10	Brand Manager	10+ years	Arabic	Male
P11	Data Scientist	5–10 years	English	Male
P12	Engagement Officer	<5 years	English	Male

Source(s): Authors' own work