Table 7. Structural model results ( n =...

Table 7.

Structural model results (n = 327)

Effects	Hypothesized path	β	SE	p-value	Conclusion
Linear effects
H1a (+)	ENV → ECB	0.04**	0.027	0.02	Accepted
H1b (+)	FTA → ECB	0.11*	0.044	0.00	Accepted
H1c (+)	COE → ECB	0.14*	0.060	0.00	Accepted
Interaction effects
H2 (+↑)	ENV*MAT → ECB	0.45*	0.004	0.00	Accepted
H3 (+↑)	FTA*MAT → ECB	−0.15	0.003	0.13	Rejected
H4 (+↑)	COE*MAT → ECB	0.36*	0.003	0.00	Accepted

Effects	Hypothesized path	β	SE	p-value	Conclusion
Linear effects
H1a (+)	ENV → ECB	0.04**	0.027	0.02	Accepted
H1b (+)	FTA → ECB	0.11*	0.044	0.00	Accepted
H1c (+)	COE → ECB	0.14*	0.060	0.00	Accepted
Interaction effects
H2 (+↑)	ENV*MAT → ECB	0.45*	0.004	0.00	Accepted
H3 (+↑)	FTA*MAT → ECB	−0.15	0.003	0.13	Rejected
H4 (+↑)	COE*MAT → ECB	0.36*	0.003	0.00	Accepted

Note(s):

ENV = environmentalism; FTA = fair-trade attitude; COE = consumption ethics; MAT = materialism; ECB = ethical consumer behavior; *p < 0.01, **p < 0.05

Source(s): Authors’ own work

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