Table A2

Significant Dunn–Bonferroni comparisons by platforms

OutcomeSignificant platform comparisonzBonferroni-adjusted p
LikesInstagram vs X15.604.56 × 10−54
LikesFacebook vs Instagram−10.953.78 × 10−27
LikesInstagram vs TikTok8.093.46 × 10−15
LikesTikTok vs X7.503.74 × 10−13
LikesFacebook vs X4.642.07 × 10−5
LikesFacebook vs TikTok−2.860.025
SharesInstagram vs X11.972.98 × 10−32
SharesInstagram vs TikTok10.533.81 × 10−25
SharesFacebook vs Instagram−10.113.07 × 10−23
CommentsFacebook vs X9.001.32 × 10−18
CommentsInstagram vs X6.777.79 × 10−11
CommentsFacebook vs TikTok5.297.19 × 10−7
CommentsTikTok vs X3.710.0012
CommentsInstagram vs TikTok3.060.013
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