Informants’ backgrounds
| No. | Pseudonym | Age | Gender | Position | Years of experience | Industry | Focus |
|---|---|---|---|---|---|---|---|
| 1 | Nikau | 40–45 | M | Co-founder | 3–5 | Transportation | Monitors the arrival times for public and express buses |
| 2 | Akahata | 40–45 | M | Co-founder | 4–5 | Automotive | Offers centralized car maintenance and breakdown services |
| 3 | Anewa | 35–40 | M | Founder | 5–6 | Automotive | Focuses on car maintenance and breakdown services |
| 4 | Mikaere | 25–30 | M | Co-founder | 3–5 | Mobility | Mobility as a service start-up (MaaS) for stage buses |
| 5 | Ari | 35–40 | M | Co-founder | 7–8 | Mobility | A leading technology-driven logistics service provider in Southeast Asia |
| 6 | Manaaki | 35–40 | M | Founder | 7–8 | Marketplace | Connects creative artists with freelance jobs |
| 7 | Jack | 40–45 | M | Founder | 8–10 | Consultation | Provides digital transformation services for the corporate sector |
| 8 | Rawiri | 40–45 | M | CEO | 13–14 | Consultation | A digital charity provider that connects philanthropies with COVID-19 victims via crowd sourced locational data |
| 9 | Mateo | 40–45 | M | Founder | 2–3 | Real estate analytics | Provides real estate analytics |
| 10 | Manaia | 50–55 | F | CEO | 5–7 | Healthcare | Provides sharing of personalized digital healthcare records between hospitals and medical practitioners on an app |
| 11 | Etera | 35–40 | M | CEO | 2–3 | Education | Offers a popular gamified learning app for school students |
| 12 | Mia | 25–30 | F | Founder | 3–4 | Education | Connects university students with internship placements |
| 13 | Hahona | 35–40 | M | Co-founder | 2–3 | Agriculture | Focuses on providing a digital bookkeeping solution for farmers in rural areas |
| No. | Pseudonym | Age | Gender | Position | Years of experience | Industry | Focus |
|---|---|---|---|---|---|---|---|
| 1 | Nikau | 40–45 | M | Co-founder | 3–5 | Transportation | Monitors the arrival times for public and express buses |
| 2 | Akahata | 40–45 | M | Co-founder | 4–5 | Automotive | Offers centralized car maintenance and breakdown services |
| 3 | Anewa | 35–40 | M | Founder | 5–6 | Automotive | Focuses on car maintenance and breakdown services |
| 4 | Mikaere | 25–30 | M | Co-founder | 3–5 | Mobility | Mobility as a service start-up (MaaS) for stage buses |
| 5 | Ari | 35–40 | M | Co-founder | 7–8 | Mobility | A leading technology-driven logistics service provider in Southeast Asia |
| 6 | Manaaki | 35–40 | M | Founder | 7–8 | Marketplace | Connects creative artists with freelance jobs |
| 7 | Jack | 40–45 | M | Founder | 8–10 | Consultation | Provides digital transformation services for the corporate sector |
| 8 | Rawiri | 40–45 | M | 13–14 | Consultation | A digital charity provider that connects philanthropies with COVID-19 victims via crowd sourced locational data | |
| 9 | Mateo | 40–45 | M | Founder | 2–3 | Real estate analytics | Provides real estate analytics |
| 10 | Manaia | 50–55 | F | 5–7 | Healthcare | Provides sharing of personalized digital healthcare records between hospitals and medical practitioners on an app | |
| 11 | Etera | 35–40 | M | 2–3 | Education | Offers a popular gamified learning app for school students | |
| 12 | Mia | 25–30 | F | Founder | 3–4 | Education | Connects university students with internship placements |
| 13 | Hahona | 35–40 | M | Co-founder | 2–3 | Agriculture | Focuses on providing a digital bookkeeping solution for farmers in rural areas |
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