Table 5

Perceived service quality score of hypermarkets and supermarkets

Service quality dimensionsHypermarketsSupermarketsMean differenceZ valueP value
Perceived qualityS.EPerceived qualityS.E
PA5.260.644.770.640.490.540.29
REA4.990.814.510.80.480.420.34
PI4.780.704.390.850.390.350.36
PO4.900.664.430.940.470.410.34
PS4.860.664.640.550.220.260.40
ACE5.240.724.791.150.450.330.37
Overall Quality5.010.704.580.880.430.380.35

Note(s): PA, Physical Aspects; REA, Reliability; PI, Personal Interaction; PO, Policy; PS, Problem Solving; ACE, Accessibility

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