Determinants of salesperson performance through time
| Work | Evidence | Categorisation scheme | Moderators |
|---|---|---|---|
| Churchill et al. (1985) |
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| Verbeke et al. (2011) |
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| Chawla et al. (2020) |
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| None |
| Kerr and Marcos-Cuevas (2024) |
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| Work | Evidence | Categorisation scheme | Moderators |
|---|---|---|---|
Period: 1918–1982 Number of studies: 409 | Personal factors Skill Role variables Aptitude Motivation Organisational/Environmental factors | Customer type Product type Type of dependent measure used | |
Period: 1982–2008 Number of studies: 389 | Role perception: role conflict; role ambiguity; role overload; and burnout Aptitude: dispositional traits; personal concerns; identity; and cognitive aptitude Skill level: interpersonal; degree of adaptiveness; and selling related knowledge Motivation: cognitive choice; goal orientation; and motivated behaviours Personal: biographical Organisational and environmental factors: external environment; internal environment; and supervisory leadership | Measurement method Research context Sales type variables | |
Period: 1983–2018 Number of studies: 261 | Aptitude: dispositional traits; personal concerns; identity and cognitive aptitude External environment: macro and operating environment factors Internal environment: internal culture and identity; managerial factors; and technological factors (new) Motivation: cognitive choice; self-regulation metacognition; goal orientation; and work engagement Personal: biographical Job-related psychosocial factors (new and broader in scope): psychological demand (includes role perceptions, burnout, etc.); job control (new); work-related social support (new) Skills: selling-related knowledge; salesmanship skills (adaptability); and interpersonal skills technological skills (new) Strategic and non-strategic activities (new): salesperson's strategic and non-strategic Behaviours | None | |
Period: 2009–2020 Number of studies: 150 | Aptitude: disposition traits; personal concerns; and cognitive aptitude Motivation: cognitive choice; self-regulated metacognition; goal orientation; and work engagement Personal: biographical Job-related psychosocial factors: psychological demand; and job control Skills: salesmanship; interpersonal skills; inter-organisational skills (new); technology skills; and selling-related knowledge Behaviours: strategic; and non-strategic Internal environment: culture and identity; managerial factors; and technological factors External environment: macro-economic and operating environment | Study context Selling context Performance measurement context |
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