Resource interaction patterns of renting models
| Resource interaction | Resource mobilisation | Resource utilisation | Resource combination |
|---|---|---|---|
| Membership model (based on Alpha and Gamma) | Mobilisation of resources from community members and, in turn, the community, results in new members | Utilisation is important but not the main focus of the model | Resource combination as part of experimenting with sharing, re-use and co-use |
| Subscription model (based on Beta, Epsilon and Zeta) | Collaboration with suppliers, e.g. for access to clothing items; suppliers get access to new markets and market insights | Having garments in use is important; resource utilisation is a key driver of the model | Personalised offering through combining garments and following trends |
| Individual garment model (based on Delta and Ita) | Mutual collaboration to mobilise clothing items and further product development | Utilisation is important but not the main focus of the model | Relies on resource combination with nearby resource collections, such as ski resorts |
| Resource interaction | Resource mobilisation | Resource utilisation | Resource combination |
|---|---|---|---|
| Mobilisation of resources from community members and, in turn, the community, results in new members | Utilisation is important but not the main focus of the model | Resource combination as part of experimenting with sharing, re-use and co-use | |
| Collaboration with suppliers, e.g. for access to clothing items; suppliers get access to new markets and market insights | Having garments in use is important; resource utilisation is a key driver of the model | Personalised offering through combining garments and following trends | |
| Mutual collaboration to mobilise clothing items and further product development | Utilisation is important but not the main focus of the model | Relies on resource combination with nearby resource collections, such as ski resorts |
Sharing content requires targeting cookies to be enabled. Please update your cookie preferences to use this feature.