Table 3

Resource interaction patterns of renting models

Resource interactionResource mobilisationResource utilisationResource combination
Membership model (based on Alpha and Gamma)Mobilisation of resources from community members and, in turn, the community, results in new membersUtilisation is important but not the main focus of the modelResource combination as part of experimenting with sharing, re-use and co-use
Subscription model (based on Beta, Epsilon and Zeta)Collaboration with suppliers, e.g. for access to clothing items; suppliers get access to new markets and market insightsHaving garments in use is important; resource utilisation is a key driver of the modelPersonalised offering through combining garments and following trends
Individual garment model (based on Delta and Ita)Mutual collaboration to mobilise clothing items and further product developmentUtilisation is important but not the main focus of the modelRelies on resource combination with nearby resource collections, such as ski resorts

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