Table 8 Consumer value dimensions in... | Emerald Publishing

Table 8

Consumer value dimensions in relation to SPD

Value category	Key contents	Source papers
Functional value	Core performance, reliability and quality (performance utility, “genuine/fresh/less-treated”, safe formulation); economic and cost utility (price fairness, durability, savings, cost-per-use, transaction utility); health and safety utility; service and risk reduction (warranty, after-sales support); functional assurance bundled with eco-attributes (energy efficiency, low operating cost, safe resource use, origin/quality reassurance)	Dihr et al. (2021), Waris et al. (2021), Yuan et al. (2022), Nath and Agrawal (2023), Lambarraa-Lehnhardt et al. (2021), Essiz and Senyuz (2024), Borin et al. (2011), Bovea and Vidal (2004), Foti et al. (2019), Wurster et al. (2020), Eldesouky et al. (2020), Koszewska et al. (2020), Li (2025), Paffarini et al. (2025), Chaloupkova et al. (2025), Narassima et al. (2025), Vaikma et al. (2025), Mitrache et al. (2025), Zhang et al. (2025), Villanueva et al. (2025), Edenbrandt et al. (2025), Balcıoğlu et al. (2025), Xu et al. (2025), Zhang and Chen (2025), Wallmo and Kosaka (2025), Aggarwal et al. (2024), Shaikh et al. (2024), D'Adamo et al. (2024)
Green value	Environmental impact reduction and eco-benefits (lower footprint, waste, resource use; biodiversity and climate protection); altruistic and biospheric concern; trust in eco-labels/certification; animal welfare and humane treatment; circularity and recyclability; green consumption values and nature relatedness	Waris et al. (2021), Li et al. (2021), Yuan et al. (2022), Kumar and Basu (2023), Forleo et al. (2023), Lambarraa-Lehnhardt et al. (2021), Essiz and Senyuz (2024), Borin et al. (2011), Tsai et al. (2012), Bovea and Vidal (2004), Bossle et al. (2015), Seo et al. (2016), Foti et al. (2019), Wurster et al. (2020), Eldesouky et al. (2020), Koszewska et al. (2020), Li (2025), Paffarini et al. (2025), Chaloupkova et al. (2025), Huang et al. (2024), Narassima et al. (2025), Vaikma et al. (2025), Zhang et al. (2025), Villanueva et al. (2025), Edenbrandt et al. (2025), Balcıoğlu et al. (2025), Xu et al. (2025), Zhang and Chen (2025), Indrawati et al. (2025), Wijayatunga et al. (2024), Wallmo and Kosaka (2025), Aggarwal et al. (2024), Shaikh et al. (2024), D'Adamo et al. (2024)
Emotional value	Warm-glow and moral satisfaction (“doing the right thing”, reduced guilt); reduced anxiety and greater confidence/assurance; pride, joy, and ethical gratification (status from responsible choices; pride in region or brand); hedonic enjoyment and aesthetics (taste, sensory pleasure, design beauty, minimalism); affective attitudes toward eco-products and futures (children, future generations)	Yuan et al. (2022), Kato et al. (2023), Essiz and Senyuz (2024), Borin et al. (2011), Tsai et al. (2012), Bovea and Vidal (2004), Eldesouky et al. (2020), Li (2025), Paffarini et al. (2025), Chaloupkova et al. (2025), Narassima et al. (2025), Vaikma et al. (2025), Mitrache et al. (2025), Zhang et al. (2025), Villanueva et al. (2025), Balcıoğlu et al. (2025), Xu et al. (2025), Zhang and Chen (2025), Indrawati et al. (2025), Aggarwal et al. (2024), D'Adamo et al. (2024)
Social value	Social norms and approval (descriptive and injunctive norms, marketplace fairness); status and signalling (eco-self, prestige/heritage, responsible parenting, circular/eco-luxury image); community and local support (supporting local farmers, regions, rural development); identity and belonging (regional pride, green self-identity, community/influencer signalling); moral and fairness concerns toward others (workers, producers, society)	Waris et al. (2021), Yuan et al. (2022), Kumar and Basu (2023), Lambarraa-Lehnhardt et al. (2021), Essiz and Senyuz (2024), Tsai et al. (2012), Bovea and Vidal (2004), Bossle et al. (2015), Foti et al. (2019), Wurster et al. (2020), Eldesouky et al. (2020), Koszewska et al. (2020), Paffarini et al. (2025), Chaloupkova et al. (2025), Narassima et al. (2025), Vaikma et al. (2025), Balcıoğlu et al. (2025), Xu et al. (2025), Zhang and Chen (2025), D'Adamo et al. (2024)
Epistemic value	Knowledge gain and learning (understanding labels, footprints, biodiversity, production methods, technology); information sufficiency, transparency and verifiability (blockchain, detailed panels, carbon data, clear eco-attributes); curiosity and novelty (innovative materials/tech, circular solutions, configurators); confidence from knowing enough to choose correctly and update mental models	Waris et al. (2021), Yuan et al. (2022), Lambarraa-Lehnhardt et al. (2021), Essiz and Senyuz (2024), Bossle et al. (2015), Foti et al. (2019), Wurster et al. (2020), Li (2025), Paffarini et al. (2025), Chaloupkova et al. (2025), Zhang et al. (2025), Villanueva et al. (2025), Edenbrandt et al. (2025), Balcıoğlu et al. (2025), Xu et al. (2025), Wallmo and Kosaka (2025), D'Adamo et al. (2024)
Conditional value	Context- and situation-dependent utility: category or risk context (food vs. non-food, high-risk categories); segment- or occasion-specific amplifiers (EV owners, gifting, special editions, promotions, policy incentives, high petrol prices); availability and convenience in specific situations; price and budget constraints as situational filters; religion or norms as enabling/blocking conditions; opt-out or “no choice” when greener substitutes are available	Waris et al. (2021), Nath and Agrawal (2023), Kumar and Basu (2023), Essiz and Senyuz (2024), Wurster et al. (2020), Eldesouky et al. (2020), Paffarini et al. (2025), Chaloupkova et al. (2025), Balcıoğlu et al. (2025), Czine et al. (2025), Wallmo and Kosaka (2025), D'Adamo et al. (2024)

Value category	Key contents	Source papers
Functional value	Core performance, reliability and quality (performance utility, “genuine/fresh/less-treated”, safe formulation); economic and cost utility (price fairness, durability, savings, cost-per-use, transaction utility); health and safety utility; service and risk reduction (warranty, after-sales support); functional assurance bundled with eco-attributes (energy efficiency, low operating cost, safe resource use, origin/quality reassurance)	Dihr et al. (2021), Waris et al. (2021), Yuan et al. (2022), Nath and Agrawal (2023), Lambarraa-Lehnhardt et al. (2021), Essiz and Senyuz (2024), Borin et al. (2011), Bovea and Vidal (2004), Foti et al. (2019), Wurster et al. (2020), Eldesouky et al. (2020), Koszewska et al. (2020), Li (2025), Paffarini et al. (2025), Chaloupkova et al. (2025), Narassima et al. (2025), Vaikma et al. (2025), Mitrache et al. (2025), Zhang et al. (2025), Villanueva et al. (2025), Edenbrandt et al. (2025), Balcıoğlu et al. (2025), Xu et al. (2025), Zhang and Chen (2025), Wallmo and Kosaka (2025), Aggarwal et al. (2024), Shaikh et al. (2024), D'Adamo et al. (2024)
Green value	Environmental impact reduction and eco-benefits (lower footprint, waste, resource use; biodiversity and climate protection); altruistic and biospheric concern; trust in eco-labels/certification; animal welfare and humane treatment; circularity and recyclability; green consumption values and nature relatedness	Waris et al. (2021), Li et al. (2021), Yuan et al. (2022), Kumar and Basu (2023), Forleo et al. (2023), Lambarraa-Lehnhardt et al. (2021), Essiz and Senyuz (2024), Borin et al. (2011), Tsai et al. (2012), Bovea and Vidal (2004), Bossle et al. (2015), Seo et al. (2016), Foti et al. (2019), Wurster et al. (2020), Eldesouky et al. (2020), Koszewska et al. (2020), Li (2025), Paffarini et al. (2025), Chaloupkova et al. (2025), Huang et al. (2024), Narassima et al. (2025), Vaikma et al. (2025), Zhang et al. (2025), Villanueva et al. (2025), Edenbrandt et al. (2025), Balcıoğlu et al. (2025), Xu et al. (2025), Zhang and Chen (2025), Indrawati et al. (2025), Wijayatunga et al. (2024), Wallmo and Kosaka (2025), Aggarwal et al. (2024), Shaikh et al. (2024), D'Adamo et al. (2024)
Emotional value	Warm-glow and moral satisfaction (“doing the right thing”, reduced guilt); reduced anxiety and greater confidence/assurance; pride, joy, and ethical gratification (status from responsible choices; pride in region or brand); hedonic enjoyment and aesthetics (taste, sensory pleasure, design beauty, minimalism); affective attitudes toward eco-products and futures (children, future generations)	Yuan et al. (2022), Kato et al. (2023), Essiz and Senyuz (2024), Borin et al. (2011), Tsai et al. (2012), Bovea and Vidal (2004), Eldesouky et al. (2020), Li (2025), Paffarini et al. (2025), Chaloupkova et al. (2025), Narassima et al. (2025), Vaikma et al. (2025), Mitrache et al. (2025), Zhang et al. (2025), Villanueva et al. (2025), Balcıoğlu et al. (2025), Xu et al. (2025), Zhang and Chen (2025), Indrawati et al. (2025), Aggarwal et al. (2024), D'Adamo et al. (2024)
Social value	Social norms and approval (descriptive and injunctive norms, marketplace fairness); status and signalling (eco-self, prestige/heritage, responsible parenting, circular/eco-luxury image); community and local support (supporting local farmers, regions, rural development); identity and belonging (regional pride, green self-identity, community/influencer signalling); moral and fairness concerns toward others (workers, producers, society)	Waris et al. (2021), Yuan et al. (2022), Kumar and Basu (2023), Lambarraa-Lehnhardt et al. (2021), Essiz and Senyuz (2024), Tsai et al. (2012), Bovea and Vidal (2004), Bossle et al. (2015), Foti et al. (2019), Wurster et al. (2020), Eldesouky et al. (2020), Koszewska et al. (2020), Paffarini et al. (2025), Chaloupkova et al. (2025), Narassima et al. (2025), Vaikma et al. (2025), Balcıoğlu et al. (2025), Xu et al. (2025), Zhang and Chen (2025), D'Adamo et al. (2024)
Epistemic value	Knowledge gain and learning (understanding labels, footprints, biodiversity, production methods, technology); information sufficiency, transparency and verifiability (blockchain, detailed panels, carbon data, clear eco-attributes); curiosity and novelty (innovative materials/tech, circular solutions, configurators); confidence from knowing enough to choose correctly and update mental models	Waris et al. (2021), Yuan et al. (2022), Lambarraa-Lehnhardt et al. (2021), Essiz and Senyuz (2024), Bossle et al. (2015), Foti et al. (2019), Wurster et al. (2020), Li (2025), Paffarini et al. (2025), Chaloupkova et al. (2025), Zhang et al. (2025), Villanueva et al. (2025), Edenbrandt et al. (2025), Balcıoğlu et al. (2025), Xu et al. (2025), Wallmo and Kosaka (2025), D'Adamo et al. (2024)
Conditional value	Context- and situation-dependent utility: category or risk context (food vs. non-food, high-risk categories); segment- or occasion-specific amplifiers (EV owners, gifting, special editions, promotions, policy incentives, high petrol prices); availability and convenience in specific situations; price and budget constraints as situational filters; religion or norms as enabling/blocking conditions; opt-out or “no choice” when greener substitutes are available	Waris et al. (2021), Nath and Agrawal (2023), Kumar and Basu (2023), Essiz and Senyuz (2024), Wurster et al. (2020), Eldesouky et al. (2020), Paffarini et al. (2025), Chaloupkova et al. (2025), Balcıoğlu et al. (2025), Czine et al. (2025), Wallmo and Kosaka (2025), D'Adamo et al. (2024)

Source(s): Authors' own elaboration