Table 3

Comparison of the three selected case studies, showing the types of incentives, the SDT needs they satisfy and their potential effectiveness in promoting behavioral change

MaaS selectedType of incentiveNeeds of SDTPotential effectiveness in change
BlaBlaCarFeedback, appreciation and social interaction (Social incentive)Carpooling, multiple means of transportation (Relatedness)Geolocation, integrated payment system
MoovitPoints, challenges, goals (Gamified incentive)Public transportation, biking, walking (Competence)Route planning, push notifications
RidemoviPromo codes, referral program, discounted subscriptions (Economic incentive)Incentivizing the use of micro-mobility means (bikes, e-bikes, scooters) (Autonomy)Push notifications of news royalty programs, reducing costs through discounts and referral rewards
Source(s): Authors' own work

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