Table 7 MICMAC classification of... | Emerald Publishing

Table 7

MICMAC classification of sustainable consumer behavior factors based on driving and dependence power

Quadrant	Description	Representative factors	Interpretation
I. Drivers	High driving, low dependence	C10, C16, C11	Strategic levers with strong influence; interventions here propagate through the entire system
II. Dependent	High dependence, low driving	C8, C13, C2	Reflect behavioral outcomes (trust, emotions) sensitive to upstream policy and social change
III. Autonomous	Low driving, low dependence	C1, C14	Marginal influence; requires further empirical validation
IV. Linkage	High driving and high dependence	C12, C15, C6, C4, C3, C9	Dynamic feedback factors: changes here can create ripple effects both ways

Quadrant	Description	Representative factors	Interpretation
I. Drivers	High driving, low dependence	C10, C16, C11	Strategic levers with strong influence; interventions here propagate through the entire system
II. Dependent	High dependence, low driving	C8, C13, C2	Reflect behavioral outcomes (trust, emotions) sensitive to upstream policy and social change
III. Autonomous	Low driving, low dependence	C1, C14	Marginal influence; requires further empirical validation
IV. Linkage	High driving and high dependence	C12, C15, C6, C4, C3, C9	Dynamic feedback factors: changes here can create ripple effects both ways

Source(s): Authors' own work