Table 7.

From empirical findings to the negotiation base and negotiation model

Empirical findingEvidence in resultsTheoretical issueFramework implication
Hotels perceive MTO dependence as necessary rather than fully voluntaryMany respondents describe compromise and reliance on MTO demand accessLow BATNA and power dependenceNegotiation base begins with explicit assessment of outside options and perceived dependence
MTOs are viewed as indispensable market access providersRespondents report that MTOs control access to overseas demand and destination informationDemand gatekeeping and asymmetric informationModel treats information and demand access as central power resources
Contractual traps extend beyond room priceContracts include stop-sale restrictions, release periods, payment delays, liability clauses and information restrictionsHidden transaction costs and contractual governanceFramework broadens negotiation from price to the full contract architecture
Price and profitability dominate perceived conflict areasTable 3 shows price and profitability as central concernsDistributive bargaining and stated positionsModel moves actors from positional bargaining toward underlying interests and objective criteria
Rigid tactics are used despite weak bargaining powerTable 5 reports inflexible positioning, rejection of initial requests and bottom linesMisalignment between tactics and BATNAModel emphasizes communication, option generation and relationship-preserving bargaining
Reputation, reviews, technology, differentiation and alliances can improve leverageTable 6 reports positive reviews, product quality, trust and reputation as negotiation resourcesPower rebalancing through strategic resourcesNegotiation base includes resources that can strengthen BATNA over time
External conditions shape conflict dynamicsTable 4 identifies economic and political conditions as major influencesContext-dependent and time-sensitive bargainingModel includes temporal adjustment and changing external conditions

or Create an Account

Close subscription notice
Close access options