Reliability and convergent validity
| Construct | Items | Factor loading | Cronbach's α | Composite reliability (CR) | Average variance extracted (AVE) |
|---|---|---|---|---|---|
| Online reviews (OR) | OR1 | 0.727 | 0.853 | 0.857 | 0.501 |
| OR2 | 0.789 | ||||
| OR3 | 0.706 | ||||
| OR4 | 0.759 | ||||
| OR5 | 0.689 | ||||
| OR6 | 0.737 | ||||
| Attitude toward sustainable practices (ATSP) | ATSP 1 | 0.818 | 0.863 | 0.866 | 0.617 |
| ATSP 2 | 0.826 | ||||
| ATSP 3 | 0.842 | ||||
| ATSP 4 | 0.786 | ||||
| Perceived corporate environmental responsibility (PCER) | PCER 1 | 0.740 | 0.834 | 0.835 | 0.559 |
| PCER 2 | 0.817 | ||||
| PCER 3 | 0.805 | ||||
| PCER 4 | 0.801 | ||||
| Booking intention (BI) | BI 1 | 0.686 | 0.801 | 0.815 | 0.529 |
| BI 2 | 0.692 | ||||
| BI 3 | 0.854 | ||||
| BI 4 | 0.794 |
| Construct | Items | Factor loading | Cronbach's α | Composite reliability (CR) | Average variance extracted (AVE) |
|---|---|---|---|---|---|
| Online reviews (OR) | OR1 | 0.727 | 0.853 | 0.857 | 0.501 |
| OR2 | 0.789 | ||||
| OR3 | 0.706 | ||||
| OR4 | 0.759 | ||||
| OR5 | 0.689 | ||||
| OR6 | 0.737 | ||||
| Attitude toward sustainable practices (ATSP) | ATSP 1 | 0.818 | 0.863 | 0.866 | 0.617 |
| ATSP 2 | 0.826 | ||||
| ATSP 3 | 0.842 | ||||
| ATSP 4 | 0.786 | ||||
| Perceived corporate environmental responsibility (PCER) | PCER 1 | 0.740 | 0.834 | 0.835 | 0.559 |
| PCER 2 | 0.817 | ||||
| PCER 3 | 0.805 | ||||
| PCER 4 | 0.801 | ||||
| Booking intention (BI) | BI 1 | 0.686 | 0.801 | 0.815 | 0.529 |
| BI 2 | 0.692 | ||||
| BI 3 | 0.854 | ||||
| BI 4 | 0.794 |
Note(s): AVE calculated as ∑ SMC/(∑ SMC + ∑standard measurement error)
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