Table 5

Discriminant validity

ConstructORATSPPCERBI
OR0.708   
ATSP0.362*0.786  
PCER0.396*0.352*0.748 
BI0.477*0.386*0.303*0.727
MEAN3.093.283.413.18
S.D.0.8991.0370.9301.061

Note(s): OR: Online Reviews, ATSP: Attitude Towards Sustainable Practices, PCER: Perceived corporate environmental responsibility, BI: Booking Intention

The italic values represent the square root of AVE, S.D. = Standard deviation

*Correlation is significant at the 0.001 level (2-tailed)

Source(s): Gaskin, James, and Lim (2019), “Master Validity Tool”, AMOS Plugin

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