Table 2

Sample profile

Characteristics (N = 311)n%
Gender
  • Male

13643.73
  • Female

17556.27
Age
  • 18–25

17756.91
  • 26–35

8427.01
  • 36–50

3410.93
  • Over 50

165.14
Survey area
  • Major metropolitan areas

25281.03
  • Other urban areas

5918.97
Frequency of shopping
  • Daily

258.04
  • Several times a week

15549.84
  • A few times a month

7122.83
  • Occasionally

6019.29
Prevailing purchases
  • Food and beverages

14947.91
  • Alcohol and tobacco

8427.01
  • Hot meals and coffee

3410.93
  • Ancillary services

299.32
  • Household and hygiene products

154.82
Primary use
  • Quick or last-minute purchases

18358.84
  • Outside-of-hours shopping

5618.01
  • Purchases driven by convenience (e.g. proximity to home)

5317.04
  • General shopping

196.11

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