Sample profile
| Characteristics (N = 311) | n | % |
|---|---|---|
| Gender | ||
| 136 | 43.73 |
| 175 | 56.27 |
| Age | ||
| 177 | 56.91 |
| 84 | 27.01 |
| 34 | 10.93 |
| 16 | 5.14 |
| Survey area | ||
| 252 | 81.03 |
| 59 | 18.97 |
| Frequency of shopping | ||
| 25 | 8.04 |
| 155 | 49.84 |
| 71 | 22.83 |
| 60 | 19.29 |
| Prevailing purchases | ||
| 149 | 47.91 |
| 84 | 27.01 |
| 34 | 10.93 |
| 29 | 9.32 |
| 15 | 4.82 |
| Primary use | ||
| 183 | 58.84 |
| 56 | 18.01 |
| 53 | 17.04 |
| 19 | 6.11 |
| Characteristics ( | n | % |
|---|---|---|
Male | 136 | 43.73 |
Female | 175 | 56.27 |
18–25 | 177 | 56.91 |
26–35 | 84 | 27.01 |
36–50 | 34 | 10.93 |
Over 50 | 16 | 5.14 |
Major metropolitan areas | 252 | 81.03 |
Other urban areas | 59 | 18.97 |
Daily | 25 | 8.04 |
Several times a week | 155 | 49.84 |
A few times a month | 71 | 22.83 |
Occasionally | 60 | 19.29 |
Food and beverages | 149 | 47.91 |
Alcohol and tobacco | 84 | 27.01 |
Hot meals and coffee | 34 | 10.93 |
Ancillary services | 29 | 9.32 |
Household and hygiene products | 15 | 4.82 |
Quick or last-minute purchases | 183 | 58.84 |
Outside-of-hours shopping | 56 | 18.01 |
Purchases driven by convenience (e.g. proximity to home) | 53 | 17.04 |
General shopping | 19 | 6.11 |
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