Table 2

A brief overview of women entrepreneurs from the video channel

No.NameDescription
1NungkiBusiness name: ATTEMPE (instant processed tempeh) – Established in 2018, this innovative instant tempeh product is made from locally sourced non-GMO soybeans for the export market. It is in Yogyakarta and has international market coverage in Korea, Taiwan, London and Turkey
2SadariahBusiness name: CV. Coco Mandar Indonesia (Broomstick) – Exporting broomsticks after self-learning through YouTube; established in 2017; located in Polewali Mandar, West Sulawesi; international market coverage: India
3TriyanaBusiness name: Paritali (Macramé) – Handmade crafts using manual knotting techniques, without looms or sewing machines; established in 2019 in Yogyakarta; international market coverage: Malaysia, Singapore and the Philippines
4Ni Putu Elvian AndrianiBusiness name: MyRama.id – Fashion retail and crafts; initially a family business since 2005, continued independently since 2018; located in Jimbaran, Bali; international market coverage: New Zealand and Australia
5Dini Windu AsyBusiness name: Brebes Mili Food – Fried Shallots is a home-based business that grew into a national brand. It was established in 2017 and began exporting in 2020. It is located in Depok. Its international market coverage is New Zealand, Malaysia and Australia
6Catherine GunardiBusiness name: Myfashiongrosir (MFG) is a digital fashion platform and dropshipping system for entrepreneurs with no capital. It was established in 2013 and is located in Tangerang. Its international market coverage includes Malaysia, Singapore and Taiwan
7IstikanahBusiness name: CV. Indo-Arab Enterprise – Producer of premium charcoal briquettes for the export market; established in 1999; located in Central Java; international market coverage: Azerbaijan, Saudi Arabia, the Middle East and Europe
8Helly MaidislinaBusiness name: PT. Lentera Internasional Jaya – Civet coffee; partner of local coffee farmers, exporting with certification and quality testing processes; established in 2013; located in Jakarta; international market coverage: Malaysia and China
9Reni RahmawatiBusiness name: PT Anugrah Kubah Indonesia – The largest mosque dome manufacturer in Southeast Asia; established in 2016; located in Kediri, East Java; international market coverage: Malaysia and the Philippines
Source(s): Narrative script of nine videos on YouTube channel

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