Table 1 GenAI and SME related studies... | Emerald Publishing

Table 1

GenAI and SME related studies

Author	Context	Theory	Data collection	Data analysis	Constructs
Wang and Zhang (2025)	GenAI and digital supply chains in tourism SMEs	Resource-Based View, Dynamic Capabilities Theory	Survey of 429 international SMEs in China	Empirical analysis	“GenAI (e.g. ChatGPT) innovation, collaboration, environmental, social, and governance performance, Customer involvement”
Shore et al. (2024)	Use of Gen AI by SMEs	Organizational Information Processing Theory	87 useable responses from SMs in France	Variance-based Structural Equation Modeling (WarpPLS 7.0)	“GenAI use, entrepreneurial orientation, entrepreneurial resilience, market turbulence”
Jalil et al. (2024)	AI adoption intention and digital value creation for SME	Technology-Organization-Environment	Survey of 335 SME owners in Malaysia (self-administered/online questionnaires)	Structural Equation Modeling	“Intention to adopt AI, technology orientation, digital value creation”
Almashawreh et al. (2024)	Factors influencing AI adoption in SME	Technology–Organization–Environment	Survey of 364 SME owner in Jordan	Structural Equation Modeling	“AI adoption, employee IT knowledge, IT infrastructure, managerial commitment, training initiatives, reward systems”
Abrokwah-Larbi (2023)	Use of Gen AI by SMEs	Dynamic Capabilities Theory	Theoretical study; Literature review-based	Conceptual analysis; Research propositions	“Customer personalization, generative artificial intelligence, deep learning, smart data, internet of things, interactive marketing, value co-creation, consumer loyalty”

Author	Context	Theory	Data collection	Data analysis	Constructs
Wang and Zhang (2025)	GenAI and digital supply chains in tourism SMEs	Resource-Based View, Dynamic Capabilities Theory	Survey of 429 international SMEs in China	Empirical analysis	“GenAI (e.g. ChatGPT) innovation, collaboration, environmental, social, and governance performance, Customer involvement”
Shore et al. (2024)	Use of Gen AI by SMEs	Organizational Information Processing Theory	87 useable responses from SMs in France	Variance-based Structural Equation Modeling (WarpPLS 7.0)	“GenAI use, entrepreneurial orientation, entrepreneurial resilience, market turbulence”
Jalil et al. (2024)	AI adoption intention and digital value creation for SME	Technology-Organization-Environment	Survey of 335 SME owners in Malaysia (self-administered/online questionnaires)	Structural Equation Modeling	“Intention to adopt AI, technology orientation, digital value creation”
Almashawreh et al. (2024)	Factors influencing AI adoption in SME	Technology–Organization–Environment	Survey of 364 SME owner in Jordan	Structural Equation Modeling	“AI adoption, employee IT knowledge, IT infrastructure, managerial commitment, training initiatives, reward systems”
Abrokwah-Larbi (2023)	Use of Gen AI by SMEs	Dynamic Capabilities Theory	Theoretical study; Literature review-based	Conceptual analysis; Research propositions	“Customer personalization, generative artificial intelligence, deep learning, smart data, internet of things, interactive marketing, value co-creation, consumer loyalty”