Table 5.

Robustness check: binary logit and ordered logit estimates of winery price-tier positioning (full specification; n = 175); odds ratios with Delta-method standard errors in parentheses

VariableBinary logit (odds ratio)Ordered logit (odds ratio)
Company type (base = sole proprietorship)
Public limited/corporation4.22 (4.53)1.69 (1.54)
Limited liability company (LLC)3.66 (3.35)4.01* (3.30)
Other2.00 (4.21)8.70 (14.96)
Own-harvest share (base = 0%–25%)
26%–50%3.41 (3.91)1.48 (1.44)
51%–75%6.59 (7.94)1.78 (1.57)
76%–100%2.68 (1.75)1.62 (0.85)
Years operating1.01 (0.01)1.02* (0.01)
Log production volume (hL)0.96 (0.27)1.20 (0.24)
Breadth: # wine types0.48** (0.17)0.62* (0.17)
Breadth: # grape types0.98 (0.09)0.98 (0.07)
Breadth: # labels1.00 (0.05)0.97 (0.04)
Organic/biodynamic certified2.97 (2.22)6.15*** (3.41)
Consumer-facing diversification (base = none)
Light (food/events)0.22* (0.19)0.37 (0.27)
Heavy (hospitality)0.23 (0.31)0.24 (0.23)
B2B producer services1.48 (0.90)1.45 (0.74)
Permanent employees (avg)1.00 (0.04)0.99 (0.03)
Temporary employees (avg)0.99 (0.03)0.99 (0.02)
Owner/CEO experience (years)1.04* (0.03)1.03 (0.02)
Region (base = pacific northwest)
California28.55*** (32.88)16.25*** (10.63)
East/other0.00 (n.c.)Dropped (quasi-Sep.)
Cut 1 (Premium | Luxury) 4.355
Cut 2 (Luxury | Iconic) 0.794
Log-likelihood−43.63−76.06
AIC129.27194.12
BIC195.73260.58
n175175
Note(s):

Cells report odds ratios with delta-method standard errors in parentheses. Significance: ***p < 0.01; **p < 0.05; and *p < 0.10. The East/Other regional dummy is dropped from the ordered-logit model because too few wineries in this group are positioned in the Iconic tier (quasi-separation); the qualitative pattern of the remaining coefficients is unaffected. Standard errors clustered by state

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