Table 1

Profile of the 555 plant-based products collected

Variable descriptionN. of products% on total (out of 555 products)
Country  
Germany14726.5
Italy12422.3
Spain11320.4
Netherlands/Belgium17130.8
Animal analogue  
Chicken15728.3
Pork15427.7
Beef14125.4
Vegetable-focused*7213.0
Fish315.6
Product format  
Burger and meatballs20536.9
Sausages and sliced meats15327.6
Chuck and fillet10919.6
Cutlets8815.9
Brand Type  
Commercial40172.3
Private label15427.7
Refrigerating status  
Fridge46183.1
Others (frozen or room temperature)9416.9
Online category  
Fresh pasta and ready meals17331.2
Meat, fish and vegetarian products25445.8
Vegetarian, vegan and plant-based5910.6
Frozen food356.3
Gastronomy213.8
Others132.3
Price**  
Under 18,99 €/kg29052.3
Over 19,00 €/kg26547.7
Promotion in place  
Product at full price50791.4
Product on promotion488.6
Package quantity  
Below or equal to 180g33259.8
Over 180g22340.2
Product recipe  
Contain soy31256.2
Contain gluten26147.0
Contain peas18132.6
Contain other plant protein19034.2
Fortified with minerals or vitamins12222.0
Contain animal-based ingredients539.5
ClaimsFront-of-packRetailer website
N%N%
Protein claim38569.429553.2
Other nutritional claim14325.813724.7
Dietary pattern34462.035764.3
Free-from statements21438.628952.1
Cooking time and mode18433.233760.7
Certification visible21438.612622.7
Sensory claim12222.027749.9
Environmental claim9917.814626.3
Emotional and novelty claim9416.912222.0
Serving suggestion6912.423041.4
Packaging claim386.85910.6
Median (percentile 25–75)Relative variation (% of median)
Number of ingredientsa16 (12–19)43.8
Nutritional table  
Energyb198.00 (158.22–235.66)39.1
Total fatb10.00 (6.80–14.00)72.0
Saturated fatb1.10 (0.80–1.70)81.8
Carbohydrateb7.70 (4.50–14.00)123.4
Sugarsc1.30 (0.63–2.50)143.8
Dietary fibred4.30 (2.98–5.90)67.9
Proteinb13.00 (8.50–18.00)73.1
Sodiume1.30 (1.10–1.70)46.1

Note(s): * Products classified as “vegetable focused” are intended as general meat alternatives without reference to a specific animal protein. **Price: median value: 18.69 €/kg; 25th percentile: 15.11€/kg; 75th percentile: 22.71€/kg. Some information was unavailable due to differences on mandatory nutritional labelling requirements. a 9 unavailable values; b 4 unavailable values; c 10 unavailable values; d 49 unavailable values; e 13 unavailable values

Source(s): Authors’ own work

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