Table 2.

Theoretical constructs indicators and composite reliability indices

Theoretical constructsMeasurement itemsMeanStd. deviation% of varianceLoading factorCronbach’s alphaCronbach’s alpha standardised items
Intention to cruise (INT) (dependent variable)I intend to go on a cruise as soon as possible4.442.30988.4320.9080.9550.956
Hung and Petrick (2011) I will say positive things about cruising to other people5.041.973 0.928  
 I will recommend cruising to other4.802.114 0.968  
 I will encourage friends and relatives to go on a cruise4.532.216 0.956  
Perceived crowding (CROW)There are too many people on the cruise ship4.631.87182.3360.9210.8920.893
Machleit et al. (2000), Hyun and Kim (2015) Overall, the waiting time for using facilities on the cruise ship was too long4.681.845 0.911  
 The cruise ship is too crowded for me3.951.973 0.889  
Perceived health risk (RISK)It is dangerous to take a cruise right now because of COVID-193.982.11673.7350.8580.9100.910
Novelli et al. (2018), Lee et al. (2012), Cahyanto et al. (2016) Because of COVID-19, cruises should be avoided right now3.412.153 0.817  
 People around me seem to refrain from going on a cruise right now because of COVID-194.532.116 0.923  
 COVID-19 is more dangerous than other pandemics (i.e. N1-H1, SARS)4.212.119 0.876  
 I am afraid because COVID-19 is a very frightening disease3.872.007 0.814  
Trust in the cruise company (TRUST)I trust my Cruise Company5.481.75493.9240.9730.9840.984
Bart et al. (2005), Guenzi et al. (2009) Customers can trust my Cruise Company5.461.719 0.971  
 My Cruise Company keeps its promises5.361.739 0.976  
 My Cruise Company has my best interests at heart5.211.807 0.948  
 My Cruise Company is trustworthy5.461.745 0.978  
Reputation (REP)The reputation of the Cruise Company is high5.831.56487.4920.9350.8520.857
Siomkos and Kurzbard (1994) The reputation of the Cruise Company is comforting during the COVID-195.121.797 0.935  
Social Motivation (MOTIS)I desire to gain knowledge and enjoy activities that provide a thrill5.521.75778.8280.8820.8650.866
Hung and Petrick (2011), Qu and Ping (1999) I want to stay with my friends/family and to interact with them5.411.856 0.902  
 Cruising provides me with a chance to meet new people and I like to meet different people on a cruise ship4.961.922 0.880  
Self-confidence (CONFID)When I am selecting a cruise, I know where to find proper information5.611.72691.3730.9470.9680.969
Valencia and Crouch (2008) When I am selecting a cruise, I am confident about my research abilities5.601.697 0.956  
 When I am selecting a cruise, I know exactly what to ask5.571.724 0.969  
 When I am selecting a cruise, I trust my judgement5.721.617 0.951  
Familiarity (FAM)I am well-informed about cruise4.782.11294.2980.9660.9700.970
Nepomuceno et al. (2014) In comparison to my friends and acquaintances, my level of expertise about cruises is higher4.822.207 0.969  
 My level of familiarity and knowledge about the cruise is high4.622.166 0.979  

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