Table 1

Hypotheses

HypothesisLevel of analysis
H1Branding in general can be a tool for reducing polarization of attitudes between gender in ColombiaMacro-level
H2Country branding reduces polarization of attitudes between gender in ColombiaMeso-level
H3Colombia Co country branding reduces polarization of attitudes between gender in ColombiaMicro-level
H4Branding in general can be a tool for reducing polarization of attitudes between the younger and older generations in ColombiaMacro-level
H5Country branding reduces polarization of attitudes between the younger and older generations in ColombiaMeso-level
H6Colombia Co country branding reduces polarization of attitudes between the younger and older generations in ColombiaMicro-level
H7Branding in general can be a tool for reducing polarization of attitudes between Colombians from Bogotá and other parts of ColombiaMacro-level
H8Country branding reduces polarization of attitudes between Colombians from Bogotá and other parts of ColombiaMeso-level
H9Colombia Co country branding reduces polarization of attitudes between Colombians from Bogotá and other parts of ColombiaMicro-level

or Create an Account

Close Modal
Close Modal