Table IV R Squared and standardised...

Table IV

R Squared and standardised coefficients by type of involvement

	Behavioural intentions		Subjective knowledge		Attitude		No. of clicked options
Independent variables	R²	ß	R²	ß	R²	ß	R²	ß
	0.173		0.027		0.109		0.021
Cognitive involvement		0.331*		0.044		0.100		0.081
Affective involvement		0.118**		0.134**		0.258*		0.080

	Behavioural intentions		Subjective knowledge		Attitude		No. of clicked options
Independent variables	R²	ß	R²	ß	R²	ß	R²	ß
	0.173		0.027		0.109		0.021
Cognitive involvement		0.331*		0.044		0.100		0.081
Affective involvement		0.118**		0.134**		0.258*		0.080

Notes: *Significant at the p < 0.05 significance level;

**significant at the p < 0.10 significance level

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