Table 2

Frequency means of mobile device usage in-store by gender and generation (1 = Never to 7 = Very frequently)

NMeanSD
GenderMale1375.041.613
Female1644.551.666
Total3014.781.657
GenerationGen Z864.661.635
Gen Y1175.091.617
Gen X984.511.682
Total3014.781.657

or Create an Account

Close subscription notice
Close access options