Table 2

Path coefficients for H1–H4

HypothesisPath coefficienttp
H1: Warmth – humanness0.346.53< 0.01
H2 Humanness – overall evaluation0.235.64< 0.01
H3: Warmth – happiness0.5011.68< 0.01
H4: Happiness – overall evaluation0.275.34< 0.01

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