IC categories and components
| Human capital | Structural capital | Relational capital |
|---|---|---|
|
|
|
| Human capital | Structural capital | Relational capital |
|---|---|---|
Number of employees Employee age Employee diversity Employee equality Employee relationship Employee education Skills/know-how Employee work-related competences Employee work-related knowledge Employee attitudes/behavior Employee commitments Employee motivation Employee productivity Employee training Vocational qualifications Employee development Employee flexibility Entrepreneurial spirit Employee capabilities Employee teamwork Employee involvement with community Other employee features | Intellectual property Processes Management philosophy Corporate culture Organization flexibility Organization structure Organization learning Research and development (R&D) Innovation Technology Financial dealings Customer support function Knowledge-based infrastructure Quality management and improvement Accreditations (certificates) Overall infrastructure/capability Networking Distribution network | Customers Market presence Customer relationships Customer acquisition Customer retention Customer training and education Customer involvement Company image/reputation Company awards Public relation Diffusion and networking Brands Distribution channels Relationship with suppliers Business collaboration Business agreements Favorite contracts Research collaboration Marketing Relationship with stakeholders Market leadership |
Source(s): Li et al. (2008)
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