Data sample
| Company | Interview | Position in the company | Company size (number of employees) | Industry | Data collection |
|---|---|---|---|---|---|
| A | A1 | Project management (research and development) | More than 8,000 worldwide | Automotive | Personal interview; audio recorded and transcribed, duration 15 min |
| B | A2 | CEO | 65 | Automotive | Personal interview; written record, duration 28 min |
| C | A3 | Technology management contract manufacturing | 10,000 | Automotive | Personal interview; audio recorded and transcribed, duration 14 min |
| D | A4 | Head of innovation and technology | 5,800 | Automotive | Personal interview; audio recorded and transcribed, duration 23 min |
| E | A5 | Head of engine IT | 11,500 | Automotive | Telephone interview; audio recorded and transcribed, duration 24 min |
| E | A6 | CIO | 11,500 | Automotive | Audio recorded and transcribed, duration 21 min |
| F | M1 | Head of media technology | 3,000 | Media | Personal interview; audio recorded and transcribed, duration 30 min |
| G | M2 | Head of digital CC | 400 | Media | Personal interview; audio recorded and transcribed, duration 25 min |
| H | M3 | Head of marketing | 40–45 | Media | Personal interview; Audio recorded and transcribed, duration 39 min |
| I | M4 | CEO | 25 | Media | Personal interview; written record, duration 40 min |
| J | M5 | Director of subdivision | 70 | Media | Personal interview; Audio recorded and transcribed, duration 34 min |
| J | M6 | Subdivision’s head of technology | 70 | Media | Personal interview; audio recorded and transcribed, duration 42 min |
| Company | Interview | Position in the company | Company size (number of employees) | Industry | Data collection |
|---|---|---|---|---|---|
| A | A1 | Project management (research and development) | More than 8,000 worldwide | Automotive | Personal interview; audio recorded and transcribed, duration 15 min |
| B | A2 | CEO | 65 | Automotive | Personal interview; written record, duration 28 min |
| C | A3 | Technology management contract manufacturing | 10,000 | Automotive | Personal interview; audio recorded and transcribed, duration 14 min |
| D | A4 | Head of innovation and technology | 5,800 | Automotive | Personal interview; audio recorded and transcribed, duration 23 min |
| E | A5 | Head of engine IT | 11,500 | Automotive | Telephone interview; audio recorded and transcribed, duration 24 min |
| E | A6 | CIO | 11,500 | Automotive | Audio recorded and transcribed, duration 21 min |
| F | M1 | Head of media technology | 3,000 | Media | Personal interview; audio recorded and transcribed, duration 30 min |
| G | M2 | Head of digital CC | 400 | Media | Personal interview; audio recorded and transcribed, duration 25 min |
| H | M3 | Head of marketing | 40–45 | Media | Personal interview; Audio recorded and transcribed, duration 39 min |
| I | M4 | CEO | 25 | Media | Personal interview; written record, duration 40 min |
| J | M5 | Director of subdivision | 70 | Media | Personal interview; Audio recorded and transcribed, duration 34 min |
| J | M6 | Subdivision’s head of technology | 70 | Media | Personal interview; audio recorded and transcribed, duration 42 min |
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