Past studies using Keaveney’s (1995) model in the banking sector
| Study component | Banking study 1 | Banking study 2 | Banking study 3 | Banking study 4 |
|---|---|---|---|---|
| Source | Mavri and Loannou (2008) | Gerrard and Barton Cunningham (2004) | Ndung’u (2013) | Vyas and Raitani (2014a) |
| Model | Keaveney model | Keaveney model | Keaveney model | Keaveney model |
| Location | Greece | Asia, Singapore | Kenya | India |
| Sample | NA | 600 | 200 | 191 |
| Method | Survey | Survey | Exploratory, survey, regression analysis | Survey |
| Timeframe | Cross-sectional study | Cross-sectional study | Cross-sectional atudy | Cross-sectional study |
| Most significant factors | Bank reputation and credibility, service quality, customer service | Pricing, service failures, inconvenience | Price, bank reputation, service quality | Pricing, bank reputation, response to service failure, service quality, competition |
| Study component | Banking study 1 | Banking study 2 | Banking study 3 | Banking study 4 |
|---|---|---|---|---|
| Keaveney model | Keaveney model | Keaveney model | Keaveney model | |
| Greece | Asia, Singapore | Kenya | India | |
| NA | 600 | 200 | 191 | |
| Survey | Survey | Exploratory, survey, regression analysis | Survey | |
| Cross-sectional study | Cross-sectional study | Cross-sectional atudy | Cross-sectional study | |
| Bank reputation and credibility, service quality, customer service | Pricing, service failures, inconvenience | Price, bank reputation, service quality | Pricing, bank reputation, response to service failure, service quality, competition |
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