Table III.

Key themes of required actions, challenges and responsibilities/roles for behaviour change process

PhaseActionChallengeResponsibility/role
AwarenessSocialisation, change mindset, personal care, understanding of insurance (community leaders) and provide testimoniesLack of trust, higher cost, need for cost benefit analysis, lack of understanding and culture, follow understanding with real actions and logical prediction of disaster/flood riskGovernment, institutions, community leaders, insurance staff and young leaders
KnowledgeSocialisation, involve social science and economic teachers, guidance and workshop for community and collaboration between institutions and community for socialisationWider socialisation to communities, heavy workload of teachers, lack of time and interest, raise demand for insurance and different level of knowledge in the communityStaff of insurance company, insurance sector and community, insurance company, insurance role model, teachers and community leaders and members who have adopted insurance
SkillsDisciplined and trusted management to convince public, training, involve social science teachers, provide information of insurance products and education for individuals that can plan their futureInsurance training for wider public (limited resource), lack of early education for insurance awareness and quality of human resourceInsurance sector, insurance companies, role models, trained teachers and individuals who have adopted insurance
AttitudeInstruction from local government leader, provide evidence of benefits and family educationNeed national regulation to back-up local government leaders and insurance sector needs to maintain trustCommunity leaders in collaboration with local politicians and leaders and older people as role model

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