Table 4.

Definition and understanding of the CSR concept

RespondentFamiliarity with CSR conceptSummarized CSR definitionCSR – three keywordsCSR policy changed during pandemicEvaluate the new CSR policy
AYesA voluntary activity that is economically, socially and environmentally sustainable for stakeholdersHuman resources, natural resources, environmentYesPositive
BYesWhen a hotel seeks to gain a competitive advantage by doing something positive for society other than economic activityCollaboration, donation, developmentYesPositive
CYesThe hotel’s commitment to sustainably balancing of its interests and partnersDevelopment, local community, donationYesPositive
DYesThe responsibility of the hotel is to serve its community and anyone who supports or benefits from the hotel’s servicesLocal community, environment, volunteeringYesPositive
EYesThe hotel’s provision of services for the benefit of society and each party in contact with the hotel for mutual benefitEmployment, environment, sustainability of natural resourcesYesPositive
FYesThe hospitality industry’s dedication to achieving sustainable development through collaboration with communitiesDonation, environment, ethicsYesPositive
GYesHotels commitment to fulfilling their responsibilities and duties to the society and environment to which they belongCooperation, development, symbiosisYesPositive
HYesThe hotels’ contribution to improving services and finding solutions to social and environmental issuesLocal community, donation, employmentYesPositive
IYesHotels offer social services to help people live better lives and protect the environmentLocal community, environment, volunteeringYesPositive
JYesOrienting hotels to serve and develop the community through community-building activitiesCooperation, development, commitmentYesPositive

Note:

The respondents (A to J) are the staff members of the hotels analysed (see Table 3)

Source: Own data

or Create an Account

Close Modal
Close Modal