Table 2

Data structure: dimensions of the past in strategy practice

Illustrative activities in the data * (first-order categories)Intermediaries of the past (second order themes)Dimensions of the past (Aggregates)
  • Scanning the environment

  • Formulating vision and critical success factors in strategy seminars

  • Accepting the strategy

FormulatingStructures and routines
  
  • Defining objectives annually for the strategic aims

Annual planning
  
  • Reporting implementation and attainment of objectives in annual reports

Reporting and control
  
  • TMT formulating the strategy

  • Board accepting the strategy

  • Participating in implementation

Participation
   
   
  • Using textual expressions from previous strategic plans and documents

  • Using similar structural features in strategic plans

  • Storing history and past actions in documents

ArtifactsMateriality
  
  • Using scorecard and KPIs

  • Using strategy map based on the EFQM

Tools
   
   
  • Including important things to the units in strategy

  • Emphasizing similar content issues

  • Ensuring coherence with the conglomerate's strategy

Strategic orientationPositioning
  
  • Using the previous strategy as a background material

  • Grounding goals on previous goals

Strategy as continuum
   
   
  • Experience of shared strategy work

  • Experience of practices

  • Experience of previous implementation

Past experience molds the futureReflecting
  
  • Using past performance as a reference point for the future

  • Evaluating trends in relation to the past

  • Scrutinizing what has been done

  • Evaluating previous aims

Using past as a trigger for the future

Note(s): *For illustrative quotations, please see the results section

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