Result of the study
| Hypothesis | Path coefficient | Support | |
|---|---|---|---|
| t-test | p-value | ||
| H1: Satisfaction influence loyalty | 4.450 | 0.000 | Yes |
| H2: Expense influence satisfaction | 4.254 | 0.000 | Yes |
| H3: Expense influence loyalty | 0.238 | 0.812 | No |
| H4: Security influence satisfaction | 2.387 | 0.017 | Yes |
| H5: Relative advantages influence satisfaction | 2.938 | 0.003 | Yes |
| H6: Responsiveness influence satisfaction | 2.881 | 0.004 | Yes |
| H7: Convenience influence satisfaction | 2.155 | 0.031 | Yes |
| Hypothesis | Path coefficient | Support | |
|---|---|---|---|
| 4.450 | 0.000 | Yes | |
| 4.254 | 0.000 | Yes | |
| 0.238 | 0.812 | No | |
| 2.387 | 0.017 | Yes | |
| 2.938 | 0.003 | Yes | |
| 2.881 | 0.004 | Yes | |
| 2.155 | 0.031 | Yes | |
Source(s): Authors own findings
Sharing content requires targeting cookies to be enabled. Please update your cookie preferences to use this feature.