Table 1. Respondents’ profile Resp. No.... | Emerald Publishing

Table 1.

Respondents’ profile

Resp. No.	Age of resp.	Qualification	Business age (Years)	Industry	Scope of business^a	Using social media since (years)	Social media channels used^b
1	33	Graduation	5	Fashion (Handbag, Clutches)	3	5	1 and 2
2	38	BBA	8	Garments (hand-embroidered)	3	6	1, 2 and 3
3	32	MBA	1	Fashion (Jewellery)	2	1	1, 2 and 3
4	39	Post graduate	8	Home Textile (Bedding)	3	3	1 and 2
5	25	Post graduate	2	Food	1	1.5	1, 2 and 3
6	40	graduation	10	Fashion (Garments)	3	4	1 and 2
7	29	Post graduate	2	Services (Psychologist)	2	1.5	1, 2 and 4
8	22	A-Levels	3	Food	2	3	1 and 3
9	47	Post graduate	22	Service (Salon)	1	5	1, 2 and 3
10	40	Post graduate	1	Health (Fitness Products)	2	1	1, 2 and 5
11	32	MBA	6	Fashion (Garments)	2	6	1 and 2
12	38	MBA	8	Fashion (Jewellery)	3	6	1, 2 and 4

Resp.No.	Age of resp.	Qualification	Business age (Years)	Industry	Scope of business^a	Using social media since (years)	Social media channels used^b
1	33	Graduation	5	Fashion (Handbag, Clutches)	3	5	1 and 2
2	38	BBA	8	Garments (hand-embroidered)	3	6	1, 2 and 3
3	32	MBA	1	Fashion (Jewellery)	2	1	1, 2 and 3
4	39	Post graduate	8	Home Textile (Bedding)	3	3	1 and 2
5	25	Post graduate	2	Food	1	1.5	1, 2 and 3
6	40	graduation	10	Fashion (Garments)	3	4	1 and 2
7	29	Post graduate	2	Services (Psychologist)	2	1.5	1, 2 and 4
8	22	A-Levels	3	Food	2	3	1 and 3
9	47	Post graduate	22	Service (Salon)	1	5	1, 2 and 3
10	40	Post graduate	1	Health (Fitness Products)	2	1	1, 2 and 5
11	32	MBA	6	Fashion (Garments)	2	6	1 and 2
12	38	MBA	8	Fashion (Jewellery)	3	6	1, 2 and 4

Notes:

^aScope of business: 1 = Regional, 2 = National, 3 = International; ^bSocial media channels: 1 = Facebook, 2 = WhatsApp, 3 = Instagram, 4 = Pinterest, 5 = YouTube