Index comparison WAI, WebQEM and WQI
| Proposed i | WAI | WebQEM | WQI |
|---|---|---|---|
| Technical quality | |||
| Usability | Not included | Global site understandability, feedback and help features, interface and aesthetic features and miscellaneous features | Usability, ease of use |
| Functionality | Site map, keyword, permanent site menu and help page | Search mechanisms and navigability | Information architecture |
| Reliability | Not included | Non-deficiency | Not included |
| Efficiency | Speed, accessibility (presence in search engines or web positioning and site popularity) | Accessibility and performance (speed) | Accessibility and web positioning (internal and external) Not included: speed |
| Content quality | |||
| Informative content | Company story, product/service description, daily news highlights, financial information, job opportunities, check order, search for store or agents, external links and links to firm divisions | Not included | Homepage, languages, content amount and quality |
| Transactional content | Online orders | Not included | Discourse analysis, branding and marketing (distribution and marketing) |
| Communicational content | Contact telephone, email, address and fax, receive news by email, free email service, personalisation capacity and entertainment elements | Not included | Mobile communication, interactivity and social web |
| Proposed i | WAI | WebQEM | WQI |
|---|---|---|---|
| Global site understandability, feedback and help features, interface and aesthetic features and miscellaneous features | Usability, ease of use | ||
| Site map, keyword, permanent site menu and help page | Search mechanisms and navigability | Information architecture | |
| Non-deficiency | |||
| Speed, accessibility (presence in search engines or web positioning and site popularity) | Accessibility and performance (speed) | Accessibility and web positioning (internal and external) | |
| Company story, product/service description, daily news highlights, financial information, job opportunities, check order, search for store or agents, external links and links to firm divisions | Homepage, languages, content amount and quality | ||
| Online orders | Discourse analysis, branding and marketing (distribution and marketing) | ||
| Contact telephone, email, address and fax, receive news by email, free email service, personalisation capacity and entertainment elements | Mobile communication, interactivity and social web | ||
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