The stages of the CERC model
| N | Stage | Description |
|---|---|---|
| 1 | Pre-crisis (risk messages; warnings; preparations) | Communication and education campaigns targeted to both the public and the response community |
| 2 | Initial event (uncertainty reduction; self-efficacy; reassurance) | Rapid communication to the general public and to affected groups |
| 3 | Maintenance (ongoing uncertainty reduction; self-efficacy; reassurance) | Communication to the general public and to affected groups |
| 4 | Resolution (updates regarding resolution; discussions about cause and new risks/new understandings of risk) | Public communication and campaigns directed toward the general public and affected groups |
| 5 | Evaluation (discussion of adequacy of response; consensus about lessons and new understandings of risks) | Communication directed toward agencies and the response community |
| Stage | Description | |
|---|---|---|
| 1 | Pre-crisis (risk messages; warnings; preparations) | Communication and education campaigns targeted to both the public and the response community |
| 2 | Initial event (uncertainty reduction; self-efficacy; reassurance) | Rapid communication to the general public and to affected groups |
| 3 | Maintenance (ongoing uncertainty reduction; self-efficacy; reassurance) | Communication to the general public and to affected groups |
| 4 | Resolution (updates regarding resolution; discussions about cause and new risks/new understandings of risk) | Public communication and campaigns directed toward the general public and affected groups |
| 5 | Evaluation (discussion of adequacy of response; consensus about lessons and new understandings of risks) | Communication directed toward agencies and the response community |
Source(s): Adapted from Reynolds and Seeger (2005)