Table 2

Descriptive statistics of socio-economic development of festival tourism

StatementsMeanSDLoadingsReliability
Community Cohesiveness (CC)3.050.99  
Help create cohesion in the community3.030.970.790.74
Enhance community image3.290.890.710.71
Build community3.210.900.750.76
Help preserve the local culture2.671.180.690.73
Economic Benefits (EB)3.551.10  
Increase employment opportunities3.691.420.810.78
Increase standard of living3.231.380.800.77
Encourage locals to develop new facilities3.181.380.770.78
Increase sales and hence revenue4.111.270.730.69
Social Benefits (SB)3.580.96  
Provide more recreational opportunities3.541.250.870.81
Promote organization and businesses3.711.320.870.80
Offer family-based recreation activities3.601.360.860.80
Enhance community image to outsiders3.721.350.790.85
Help foster relationship between residents and visitors3.961.300.760.80
Educational make people aware of culture2.951.490.630.80
Social Cost (SC)3.751.37  
Increase traffic congestion4.471.170.810.92
Put pressure on local services (police, utilities, etc.)3.741.310.780.93
Increase crime rate3.581.390.770.93
Overcrowding3.131.490.760.92
Sexual abuse or Prostitution4.091.400.740.9
Noise pollution3.481.470.680.89
Festival tourism support (FTS)3.841.12  
I believe that further festival tourism activities would positively affect my quality of life in this community3.121.020.870.80
I think this festival would attract more tourists3.261.220.780.85
I support the celebration of this festival in my community4.031.110.860.81
I think this festival is the best strategy for economic diversification for the people of Kwahu4.561.240.650.80
Overall, I believe the impact of the festival is positive in the Kwahu traditional areas4.221.000.780.82

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