Partial disaggregation parcel groupings of TPB variables
| Construct | Parcel | Variable | Factor loading |
|---|---|---|---|
| Attitude | 1 | (ATT_4) Fun | 0.79 |
| 2 | (ATT_1) Enjoyable | 0.79 | |
| (ATT_5) Positive | 0.57 | ||
| 3 | (ATT_3) Exciting | 0.71 | |
| (ATT_2) Pleasant | 0.67 | ||
| Behavioral Intention | 1 | (BI_1) I will visit a DT location in the next 12 mos | 0.69 |
| 2 | (BI_4) I would recommend visiting the most recent DT location I visited to a friend/family member | 0.65 | |
| (BI_3) I would revisit the most recent DT location I visited again in the future | 0.54 | ||
| 3 | (BI_2) I want to visit a DT location in the next 12 mos | 0.62 | |
| (BI_5) I would recommend visiting any DT location to a friend/family member | 0.58 | ||
| Subjective Norms | 1 | (SN_2) People who are important to me think I should/should not choose a DT location to visit | 0.84 |
| 2 | (SN_3) People who are important to me would approve/disapprove of my visit to a DT location | 0.77 | |
| 3 | (SN_1) Most people I know would choose a DT location for vacation purposes | 0.52 | |
| Perceived Behavioral Control | 1 | (PBC_1) I am in control of whether or not I visit a DT location | 0.52 |
| 2 | (PBC_3) There are DT location(s) within reasonable driving distance from my home | 0.46 | |
| 3 | (PBC_2) If I wanted, I could easily afford to visit a DT location | 0.45 |
| Construct | Parcel | Variable | Factor loading |
|---|---|---|---|
| Attitude | 1 | (ATT_4) Fun | 0.79 |
| 2 | (ATT_1) Enjoyable | 0.79 | |
| (ATT_5) Positive | 0.57 | ||
| 3 | (ATT_3) Exciting | 0.71 | |
| (ATT_2) Pleasant | 0.67 | ||
| Behavioral Intention | 1 | (BI_1) I will visit a DT location in the next 12 mos | 0.69 |
| 2 | (BI_4) I would recommend visiting the most recent DT location I visited to a friend/family member | 0.65 | |
| (BI_3) I would revisit the most recent DT location I visited again in the future | 0.54 | ||
| 3 | (BI_2) I want to visit a DT location in the next 12 mos | 0.62 | |
| (BI_5) I would recommend visiting any DT location to a friend/family member | 0.58 | ||
| Subjective Norms | 1 | (SN_2) People who are important to me think I should/should not choose a DT location to visit | 0.84 |
| 2 | (SN_3) People who are important to me would approve/disapprove of my visit to a DT location | 0.77 | |
| 3 | (SN_1) Most people I know would choose a DT location for vacation purposes | 0.52 | |
| Perceived Behavioral Control | 1 | (PBC_1) I am in control of whether or not I visit a DT location | 0.52 |
| 2 | (PBC_3) There are DT location(s) within reasonable driving distance from my home | 0.46 | |
| 3 | (PBC_2) If I wanted, I could easily afford to visit a DT location | 0.45 |
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