Table IV.

Brand Love styles

Brand love style# (%)Brand love dimensionsBrand name
IntimacyPassionCommitmentApple (%)Asus (%)Dell (%)HP (%)Lenovo (%)LG (%)Samsung (%)Toshiba (%)
Non love565 (56%)2059656763614266
Liking9 (1%)010012021
Infatuated love35 (3%)073431341
Empty love142 (14%)01219131218102011
Romantic love12 (1%)0010211021
Companionate love16 (2%)0012022302
Fatuous love72 (7%)00195641877
Consummate love165 (16%)000381211911142410

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