Table 1

The Items in the survey

Construct/itemMSDCronbach alpha
Privacy concern3.230.940.927
Compared to others, I am more sensitive about the way online companies handle my personal information2.781.12 
To me, it is most important to keep my privacy intact from online companies3.151.12 
I am concerned about threats to my personal privacy today3.091.16 
I am concerned that the information I submit to this website could be misused3.361.12 
I am concerned that others can find private information about me from this website3.371.16 
I am concerned about providing personal information to this website, because of what others might do with it3.401.12 
I am concerned about providing personal information to this website, because it could be used in a way I did not foresee3.451.13 
Privacy risk3.230.910.882
In general, it would be risky to give personal information to this website3.371.07 
There would be high potential for privacy loss associated with giving personal information to this website3.251.05 
Personal information could be inappropriately used by this website3.411.04 
Providing this website with my personal information would involve many unexpected problems2.901.05 
Privacy control1.980.990.836
I am aware of the exact nature of information that will be controlled during a transaction with this vendor2.141.09 
I believe I can subsequently verify the information I provide during a transaction with this vendor1.910.99 
I think I have control over what personal information is released by this website1.901.01 
Utilitarian usefulness4.040.890.943
Using my smartphone would allow me to get information about stores and products4.180.96 
Using my smartphone would allow me to access product price comparisons4.190.98 
Using my smartphone would allow me to get useful information to make better shopping decisions4.081.02 
Using my smartphone would allow me to do my shopping at a lower financial cost4.041.01 
Using my smartphone would allow me to save money3.851.06 
Using my smartphone would allow me to take advantage of promotional offers3.911.03 
Using my smartphone would allow me to save time during my shopping. (removed)(3.77)(1.03) 
Using my smartphone would make my shopping less time consuming. (removed)(3.49)(1.10) 
Using my smartphone would be a convenient way to do shopping. (removed)(3.60)(1.10) 
Hedonic usefulness2.880.780.923
Using my smartphone would be enjoyable3.680.97 
Using my smartphone would be entertaining3.511.07 
Using my smartphone would be fun3.501.07 
Pro-social usefulness2.881.180.946
I get a good feeling from knowing that data about me may be used for the benefit of others, e.g. in stopping the spreading of diseases2.881.22 
It’s good know that data regarding the whereabouts of my cell phone may be crucial in order to prevent the spreading of diseases2.901.25 
An important side effect of my usage of mobile phones is that the control of the spreading of the disease may be carried out in a more exact way2.871.24 
How innovation-prone, i.e. keen on using e.g. new internet-based apps and services, would you say that you are?3.141.05 
Willingness-to-use control-tracing apps2.641.350.963
Regardless of whether you have used the digital app, would you be willing to use a contact- tracing app that inform authorities of your whereabouts2.691.41 
Regardless of whether you have used the digital app, would you give continuous information regarding bodily information to authorities2.591.40 
Regardless of whether you have used the digital app, would you inform authorities about persons with whom you have been in close contact2.651.38 

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