Table II Results of indirect and total... | Emerald Publishing

Table II

Results of indirect and total effects of model latent variables

Latent variables	Indirect effect (β)	Total effect (β)
Perceived non-monetary sacrifice→Perceived service quality		−0.058
Perceived non-monetary sacrifice →Perceived value	−0.014	0.022
Perceived non-monetary sacrifice →Customer satisfaction/Dissatisfaction	0.010	0.010
Perceived non-monetary sacrifice→Customer loyalty	0.010	0.010
Perceived monetary sacrifice→Perceived service quality		−0.414
Perceived monetary sacrifice→Perceived value	−0.098	−0.623
Perceived monetary sacrifice→Customer satisfaction/Dissatisfaction	−0.298	−0.298
Perceived monetary sacrifice→Customer loyalty	−0.288	−0.288
Perceived service quality→Perceived value		0.236
Perceived service quality→Customer satisfaction/Dissatisfaction	0.113	0.113
Perceived service quality→Customer loyalty	0.109	0.109
Perceived value→Customer satisfaction/dissatisfaction		0.478
Perceived value→Customer loyalty	0.343	0.462
Customer satisfaction/Dissatisfaction→Customer loyalty		0.717

Latent variables	Indirect effect (β)	Total effect (β)
Perceived non-monetary sacrifice→Perceived service quality		−0.058
Perceived non-monetary sacrifice →Perceived value	−0.014	0.022
Perceived non-monetary sacrifice →Customer satisfaction/Dissatisfaction	0.010	0.010
Perceived non-monetary sacrifice→Customer loyalty	0.010	0.010
Perceived monetary sacrifice→Perceived service quality		−0.414
Perceived monetary sacrifice→Perceived value	−0.098	−0.623
Perceived monetary sacrifice→Customer satisfaction/Dissatisfaction	−0.298	−0.298
Perceived monetary sacrifice→Customer loyalty	−0.288	−0.288
Perceived service quality→Perceived value		0.236
Perceived service quality→Customer satisfaction/Dissatisfaction	0.113	0.113
Perceived service quality→Customer loyalty	0.109	0.109
Perceived value→Customer satisfaction/dissatisfaction		0.478
Perceived value→Customer loyalty	0.343	0.462
Customer satisfaction/Dissatisfaction→Customer loyalty		0.717