Table 1

Key features of the ABC Outreach approach

Features of ABC OutreachFunction
• Proactively going to find people 60+ in the community, face-to-face and by putting up flyers carefully worded to reassure/avoid alienationEnables contact-making
• Creating initial and repeat encounters which were non-stigmatising, unrushed, empathic and person-centredProvides positive social experience to encourage
• Development of trust/relationships, creating openness to help
• Feelings of safety and social confidence which support subsequent social interactions
• Providing information about local social opportunities and support• Builds individual knowledge of local social opportunities and support, matched to interests and needs
• Combines with positive social experience/developing confidence to increase likelihood of taking up opportunities
• Organising informal “low social risk” pop-up events in the community (e.g. at cafes, libraries and parks) which were inclusive, unpressured and socially supportiveOffers alternative social opportunities which
• Can bypass individual reluctance to attend more formal activities and locations (e.g. at community centres) or those which are perceived as “cliquey”
• Provide opportunities to socialise and connect with other local older people
• Supporting individuals to attend a pop-up, e.g. if they had mobility problems or lacked confidence to attendOvercomes additional barriers to engagement
• Using light touch “stepping-stone” approach to signposting social opportunities/support or to fostering interactions between individualsProvides the possibilities for the individual to make social connections without becoming dependent on Outreach workers

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