Table 2.

Descriptive statistics of the sample

VariableFreq.Valid (%)
State (n = 399)  
Oregon19849.6
California20150.4
Age (n = 399)  
21–296516.3
30–397819.5
40–497619.0
50–595213.0
60–695814.5
over 707017.5
Marital Status (n = 399)  
Married/In a domestic partnership26365.9
Single6315.8
Dating194.8
Separated/divorced4210.5
Widowed123.0
Household income before Covid (n = 399)
Insufficient92.3
Just sufficient5814.5
Sufficient13634.1
Good19649.1
Vaccinated (n = 389)  
Yes30879.2
No8120.8
Usual length of stay before Covid (n = 316)
Day trip18045.5
2–3 days16240.9
4–7 days4210.6
> 7 days123.0
Preferred accommodation before Covid (n = 216)
Hotel11653.7
B&B3616.7
Private lodging4420.4
Camping-village177.9
Agritourism10.5
Other20.9
Gender (n = 399)  
Male19750.3
Female20149.4
Other10.3
Education (n = 398)  
High school or lower4912.3
Associate degree/college9724.4
Bachelor’s degree13032.7
Graduate degree4411.1
Postgraduate7819.6
Household composition (n = 399)
No. of adults (average)2 
Families with children13132.8
Visited a wine region in the last 3 years (n = 399)
Yes32481.2
No7518.8
Household income variation after Covid (n = 399)
Much worse307.5
Worse9924.8
Unchanged20451.1
Improved4210.5
Much improved246.0
Location of the wine regions visited before Covid
In my State BC34787.0
In a neighbouring State9323.3
In a US wine-making region far from my home state20.5
Overseas10.3
Changes in budget for travelling after Covid (trav$AC) (n = 399)
reduced14536.3
unchanged19749.4
increased5714.3
Changes in time for travelling after Covid (travtAC) (n = 399)
reduced15538.8
unchanged18245.6
increased6215.5

Note:

percentages do not necessarily sum up to 1 as some questions were multiple answer (e.g. location of the wine regions visited before Covid)

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