Main constructs of international franchising
| IF construct | IB theories | Operationalization | Authors |
|---|---|---|---|
| Franchise resources and capabilities (ownership) | Resource-based view, organizational capabilities, agency theory, upper echelons theory and signaling theory | Franchise experience, years franchising, market knowledge, firm’s or manager’s international business experience Franchisor-franchisee relationship and trust Franchisor network in the host market Financial resources and capital franchise fee, franchise investment and royalty level Know-how Brand value, awareness and reputation | Fladmoe-Lindquist (1996), Shane (1996a), Chen and Dimou (2005), Altinay and Wang (2006), Doherty (2007, 2009), Mariz-Pérez and García-Álvarez (2009), Alon et al. (2012), Ghantous et al. (2018), Dant et al. (2016) and Baena (2018) |
| Political and socio-economic environments (location) | Institutional theory, transaction cost economics, cultural theory and agency theory | Regulatory climate Political climate Infrastructure Corruption Economic climate GDP per capita Industry (dummies) | Alon and Banai (2000), Sashi and Prasad Karuppur (2002), Jell-Ojobor and Windsperger (2017), Baena (2015), Hoffman et al. (2016) and Madanoglu et al. (2017) |
| International franchise strategic decisions (internalization) | Resource-based view, organizational capabilities theory and OLI paradigm transaction cost economics | International market entry decision and partner selection Franchise format: master franchising, multi-unit franchising, franchised or company-owned operations and management contracts Market adaptation/standardization Advertising investment Contractual arrangements Control and monitoring format International franchise and governance modes | Dunning et al. (2007), Doherty (2007), Dev et al. (2007), Aliouche and Schlentrich (2011), Kruesi and Zámborský (2016), Kruesi et al. (2017) and Baena (2018) |
| International franchise performance | Dynamic capabilities, agency theory resource-based view | Financial performance Financial health Level of profits | Lee et al. (2014), Calderon-Monge and Pastor-Sanz (2017) and Ghantous et al. (2018) |
| IF construct | IB theories | Operationalization | Authors |
|---|---|---|---|
| Franchise resources and capabilities | Resource-based view, organizational capabilities, agency theory, upper echelons theory and signaling theory | Franchise experience, years franchising, market knowledge, firm’s or manager’s international business experience | |
| Political and socio-economic environments | Institutional theory, transaction cost economics, cultural theory and agency theory | Regulatory climate | |
| International franchise strategic decisions | Resource-based view, organizational capabilities theory and OLI paradigm transaction cost economics | International market entry decision and partner selection | |
| International franchise performance | Dynamic capabilities, agency theory resource-based view | Financial performance |
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