Table VI. Final relationships and test... | Emerald Publishing

Table VI.

Final relationships and test of research hypotheses

	High ICT involved customers (n = 275 )			Low ICT involved customers (n = 218 )
Relationships	Standardized coefficients (β)	t value	Hypotheses test	Standardized coefficients (β)	t value	Hypotheses test
Perceived value→ Satisfaction	β_14H = 0.287**	5.033	H1: Supported	β_14L = 0.237**	2.227	H1: Supported
Service quality → Satisfaction	β_24H = 0.437**	5.918	H3: Supported	β_24L = 0.520**	3.972	H3: Supported
Corporate image→ Satisfaction	β_34H = 0.305**	4.043	H5: Supported	β_34L = 0.136^ns	1.259	H5 : Not Supported
Perceived value → Loyalty	β_15H = 0.194**	2.939	H2: Supported	β_15L = 0.362**	1.939	H2: Supported
Service quality → Loyalty	β_25H = 0.013^ns	0.128	H4: Not Supported	β_25L = 0.595**	2.863	H4: Supported
Corporate image → Loyalty	β_35H = 0.008^ns	0.093	H6: Not Supported	β_35L = 0.073^ns	0.293	H6: Not Supported
	R²_Satisfaction = 0.905 R²_{Loyalty =} 0.929			R²_Satisfaction = 0.854 R²_{Loyalty =} 0.917

	High ICT involved customers (n = 275 )			Low ICT involved customers (n = 218 )
Relationships	Standardized coefficients(β)	t value	Hypotheses test	Standardized coefficients(β)	t value	Hypotheses test
Perceived value→ Satisfaction	β_14H = 0.287**	5.033	H1: Supported	β_14L = 0.237**	2.227	H1: Supported
Service quality → Satisfaction	β_24H = 0.437**	5.918	H3: Supported	β_24L = 0.520**	3.972	H3: Supported
Corporate image→ Satisfaction	β_34H = 0.305**	4.043	H5: Supported	β_34L = 0.136^ns	1.259	H5 : Not Supported
Perceived value → Loyalty	β_15H = 0.194**	2.939	H2: Supported	β_15L = 0.362**	1.939	H2: Supported
Service quality → Loyalty	β_25H = 0.013^ns	0.128	H4: Not Supported	β_25L = 0.595**	2.863	H4: Supported
Corporate image → Loyalty	β_35H = 0.008^ns	0.093	H6: Not Supported	β_35L = 0.073^ns	0.293	H6: Not Supported
	R²_Satisfaction = 0.905R²_{Loyalty =} 0.929			R²_Satisfaction = 0.854R²_{Loyalty =} 0.917

Notes:

ns = no significative; ** significative (p<0.05)