Summary of study hypotheses testing
| Hypothesis | Description | Result |
|---|---|---|
| H1 | Perceived interpersonal trust positively influences the attractiveness of the supplier-customer relationship | Not confirmed |
| H2 | Perceived interorganizational trust positively influences the attractiveness of the supplier-customer relationship | Confirmed |
| H3 | Commitment positively influences the attractiveness of the supplier-customer relationship | Confirmed |
| H4 | Expected value positively influences the attractiveness of the supplier-customer relationship | Confirmed |
| H5 | The perception of dependence on a relationship negatively influences the attractiveness of the supplier-customer relationship | Not confirmed |
| Hypothesis | Description | Result |
|---|---|---|
| Perceived interpersonal trust positively influences the attractiveness of the supplier-customer relationship | Not confirmed | |
| Perceived interorganizational trust positively influences the attractiveness of the supplier-customer relationship | Confirmed | |
| Commitment positively influences the attractiveness of the supplier-customer relationship | Confirmed | |
| Expected value positively influences the attractiveness of the supplier-customer relationship | Confirmed | |
| The perception of dependence on a relationship negatively influences the attractiveness of the supplier-customer relationship | Not confirmed |
Sharing content requires targeting cookies to be enabled. Please update your cookie preferences to use this feature.