Table 2 Factor loading, Cronbach's...

Table 2

Factor loading, Cronbach's alpha, CR and AVE values

Item	Constructs and measure	λ	α	CR	AVE
Perceived quality (PQ)
	Facilities (FAC)		0.90	0.91	0.77
PQ1	The fitness centre facilities are attractive	0.89
PQ2	The fitness centre facilities are clean	0.83
PQ3	The equipment of the fitness centre is in good condition	0.89
	Employees (EMP)		0.95	0.96	0.89
PQ4	Employees are polite	0.95
PQ5	Employees help customers feel comfortable	0.93
PQ6	Employees are experts	0.94
	Programs (PRO)		0.98	0.98	0.94
PQ7	Physical activity programmes help me improve my health	0.97
PQ8	Physical activity programmes help me improve my psychological well-being	0.97
PQ9	Physical activity programmes help me improve my fitness conditions	0.97
Customer Engagement (CE)
	Conscious attention (CA)		0.93	0.92	0.69
CE1	I like to know more about this fitness centre	0.74
CE2	I like events that are related to this fitness centre	0.79
CE3	I like to learn more about this centre	0.83
CE4	I pay a lot of attention to anything about this fitness centre	0.90
CE6	Anything related to this centre grabs my attention	0.88
	Enthused participation (EP)		0.91	0.90	0.69
CE7	I spend a lot of my discretionary time in this centre	0.71
CE8	I am heavily into this fitness centre	0.85
CE10	I am passionate about this fitness centre	0.92
CE11	My days would not be the same without this centre	0.81
	Social connection (SC)		0.87	0.91	0.77
CE13	I love being in this fitness centre with my friends	0.91
CE14	I enjoy this fitness centre more when I am with others	0.80
CE15	This fitness centre is more fun when other people around me practise too	0.90
Perceived Value (PV)			0.93	0.93	0.88
PV1	The programmes and service of this fitness centre are worth what they cost	0.92
PV2	In general, the value of programmes and services in this fitness centre is high	0.94
Satisfaction (S)			0.98	0.99	0.98
S2	I am satisfied with my decision to join this fitness centre	0.99
S3	I am pleased to have taken the decision to become a member of this fitness centre	0.98
Future Intention (FI)			0.98	0.98	0.95
FI1	I will make positive comments to a friend about the programmes and services offered at this fitness centre	0.98
FI2	If you ask me, I will recommend this fitness centre	0.98
FI3	I would sign up for this fitness centre again if I unsubscribed	0.95

Item	Constructs and measure	λ	α	CR	AVE
Perceived quality (PQ)
	Facilities (FAC)		0.90	0.91	0.77
PQ1	The fitness centre facilities are attractive	0.89
PQ2	The fitness centre facilities are clean	0.83
PQ3	The equipment of the fitness centre is in good condition	0.89
	Employees (EMP)		0.95	0.96	0.89
PQ4	Employees are polite	0.95
PQ5	Employees help customers feel comfortable	0.93
PQ6	Employees are experts	0.94
	Programs (PRO)		0.98	0.98	0.94
PQ7	Physical activity programmes help me improve my health	0.97
PQ8	Physical activity programmes help me improve my psychological well-being	0.97
PQ9	Physical activity programmes help me improve my fitness conditions	0.97
Customer Engagement (CE)
	Conscious attention (CA)		0.93	0.92	0.69
CE1	I like to know more about this fitness centre	0.74
CE2	I like events that are related to this fitness centre	0.79
CE3	I like to learn more about this centre	0.83
CE4	I pay a lot of attention to anything about this fitness centre	0.90
CE6	Anything related to this centre grabs my attention	0.88
	Enthused participation (EP)		0.91	0.90	0.69
CE7	I spend a lot of my discretionary time in this centre	0.71
CE8	I am heavily into this fitness centre	0.85
CE10	I am passionate about this fitness centre	0.92
CE11	My days would not be the same without this centre	0.81
	Social connection (SC)		0.87	0.91	0.77
CE13	I love being in this fitness centre with my friends	0.91
CE14	I enjoy this fitness centre more when I am with others	0.80
CE15	This fitness centre is more fun when other people around me practise too	0.90
Perceived Value (PV)			0.93	0.93	0.88
PV1	The programmes and service of this fitness centre are worth what they cost	0.92
PV2	In general, the value of programmes and services in this fitness centre is high	0.94
Satisfaction (S)			0.98	0.99	0.98
S2	I am satisfied with my decision to join this fitness centre	0.99
S3	I am pleased to have taken the decision to become a member of this fitness centre	0.98
Future Intention (FI)			0.98	0.98	0.95
FI1	I will make positive comments to a friend about the programmes and services offered at this fitness centre	0.98
FI2	If you ask me, I will recommend this fitness centre	0.98
FI3	I would sign up for this fitness centre again if I unsubscribed	0.95

Note(s): λ, factor loading; α, Cronbach's alpha; CR, composite reliability; AVE, average variance extracted

The table shows the items and the factor loading, Cronbach's alpha, composite reliability, and average variance extracted

Source(s): Authors' own work

[ViewLarge]

Sharing Unavailable