Table 5.
Correlations vs square roots of AVE values matrix
Fornell–larcker criterion
Enterprise performance
Value co-creation
Strategic planning
Enterprise performance
0.803
Value co-creation
0.708
0.855
Strategic planning
0.683
0.749
0.740
Fornell–larcker criterion
Enterprise performance
Value co-creation
Strategic planning
Enterprise performance
0.803
Value co-creation
0.708
0.855
Strategic planning
0.683
0.749
0.740
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