Factors influencing the intention to purchase different new carp products in Poland (linear regression)
| Variable | Filet | Meat balls | Ham | Crisps | ||||
|---|---|---|---|---|---|---|---|---|
| Constant term | 3.005 | *** | 0.198 | 0.849 | ** | 1.859 | *** | |
| Age in years | 0.006 | * | 0.020 | *** | 0.019 | *** | 0.006 | * |
| Gender (1-male) | −0.035 | 0.120 | 0.020 | 0.047 | ||||
| Education | 0.102 | 0.048 | 0.064 | * | 0.074 | ** | ||
| Household net income | −0.006 | −0.014 | −0.006 | −0.005 | ||||
| Consumption frequency fish | −0.015 | 0.033 | 0.039 | 0.109 | ** | |||
| Carp consumption frequency | 0.140 | *** | 0.072 | 0.077 | * | 0.082 | * | |
| Traditional–Modern | 0.012 | 0.074 | 0.060 | 0.040 | ||||
| Good taste–Bad taste | −0.242 | *** | −0.143 | ** | −0.102 | * | −0.043 | *** |
| Healthy–Unhealthy | 0.062 | −0.033 | −0.042 | ** | −0.157 | ** | ||
| Good image–bad image | −0.157 | *** | −0.049 | −0.078 | * | −0.109 | * | |
| Knowledge | 0.019 | 0.011 | −0.002 | −0.002 | ||||
| Domain-specific innovativeness | 0.232 | *** | 0.494 | *** | 0.385 | *** | 0.441 | *** |
| Involvement | 0.065 | 0.095 | 0.181 | ** | −0.018 | |||
| R2 | 0.575 | 0.515 | 0.529 | 0.464 | ||||
| Variable | Filet | Meat balls | Ham | Crisps | ||||
|---|---|---|---|---|---|---|---|---|
| Constant term | 3.005 | *** | 0.198 | 0.849 | ** | 1.859 | *** | |
| Age in years | 0.006 | * | 0.020 | *** | 0.019 | *** | 0.006 | * |
| Gender (1-male) | −0.035 | 0.120 | 0.020 | 0.047 | ||||
| Education | 0.102 | 0.048 | 0.064 | * | 0.074 | ** | ||
| Household net income | −0.006 | −0.014 | −0.006 | −0.005 | ||||
| Consumption frequency fish | −0.015 | 0.033 | 0.039 | 0.109 | ** | |||
| Carp consumption frequency | 0.140 | *** | 0.072 | 0.077 | * | 0.082 | * | |
| Traditional–Modern | 0.012 | 0.074 | 0.060 | 0.040 | ||||
| Good taste–Bad taste | −0.242 | *** | −0.143 | ** | −0.102 | * | −0.043 | *** |
| Healthy–Unhealthy | 0.062 | −0.033 | −0.042 | ** | −0.157 | ** | ||
| Good image–bad image | −0.157 | *** | −0.049 | −0.078 | * | −0.109 | * | |
| Knowledge | 0.019 | 0.011 | −0.002 | −0.002 | ||||
| Domain-specific innovativeness | 0.232 | *** | 0.494 | *** | 0.385 | *** | 0.441 | *** |
| Involvement | 0.065 | 0.095 | 0.181 | ** | −0.018 | |||
| 0.575 | 0.515 | 0.529 | 0.464 | |||||
Note(s): Dependent variable: “Product XY – is something I would purchase,” 1 – I do not agree at all, 5 – I fully agree
Sharing content requires targeting cookies to be enabled. Please update your cookie preferences to use this feature.