Table 2 Elements of cross-function... | Emerald Publishing

Table 2

Elements of cross-function integration of production and marketing: previous researches

Integration elements	Research methods
Integration elements	Conceptual	Empirical/case and survey
Planning integration (Joint planning)	Shapiro (1977) Vollmann et al. (1997) Malhotra and Sharma (2002) Tang (2010)	O'Leary-Kelly and Flores (2002) Pimenta et al. (2016) Ferreira et al. (2019) Poberschnigg et al. (2020) Freitas et al. (2020)
Information integration (information sharing)	Gattiker (2007) Tang (2010) Chen and li (2013)	Sawhney and Piper (2002) Gattiker (2007) Lee et al. (2014) Bardhan and Pattnaik (2017) Pimenta et al. (2016) Ferreira et al. (2019) Poberschnigg et al. (2020) Freitas et al. (2020) Oviedo et al. (2021)
Process integration	Malhotra and Sharma (2002)	O'Leary-Kelly and Flores (2002) Emery (2009) Arndt et al. (2011) Pimenta et al. (2016) Poberschnigg et al. (2020) Freitas et al. (2020) Oviedo et al. (2021)
Product development involvement	Shapiro (1977) Fitzsimmons et al. (1991) Wheelwright and Clark (1992) Malhotra and Sharma (2002) Tang (2010)	Maltz and Kohli (2000) O'Leary-Kelly and Flores (2002) Song and Swink (2009) Brettel et al. (2011) Lee et al. (2014) Eng and Ozdemir (2014) Kong et al., (2015) Bardhan and Pattnaik (2017)
Operational integration	Malhotra and Sharma (2002) Pellathy et al. (2019)	Emery (2009) Paiva (2010) Mollenkop et al. (2011) Pimenta et al. (2016) Ferreira et al. (2019) Poberschnigg et al. (2020) Freitas et al. (2020) Oviedo et al. (2021)

Integration elements	Research methods
Integration elements	Conceptual	Empirical/case and survey
Planning integration (Joint planning)	Shapiro (1977)Vollmann et al. (1997)Malhotra and Sharma (2002)Tang (2010)	O'Leary-Kelly and Flores (2002)Pimenta et al. (2016)Ferreira et al. (2019)Poberschnigg et al. (2020)Freitas et al. (2020)
Information integration (information sharing)	Gattiker (2007)Tang (2010)Chen and li (2013)	Sawhney and Piper (2002)Gattiker (2007)Lee et al. (2014)Bardhan and Pattnaik (2017)Pimenta et al. (2016)Ferreira et al. (2019)Poberschnigg et al. (2020)Freitas et al. (2020)Oviedo et al. (2021)
Process integration	Malhotra and Sharma (2002)	O'Leary-Kelly and Flores (2002)Emery (2009)Arndt et al. (2011)Pimenta et al. (2016)Poberschnigg et al. (2020)Freitas et al. (2020)Oviedo et al. (2021)
Product development involvement	Shapiro (1977)Fitzsimmons et al. (1991)Wheelwright and Clark (1992)Malhotra and Sharma (2002)Tang (2010)	Maltz and Kohli (2000)O'Leary-Kelly and Flores (2002)Song and Swink (2009)Brettel et al. (2011)Lee et al. (2014)Eng and Ozdemir (2014)Kong et al., (2015)Bardhan and Pattnaik (2017)
Operational integration	Malhotra and Sharma (2002)Pellathy et al. (2019)	Emery (2009)Paiva (2010)Mollenkop et al. (2011)Pimenta et al. (2016)Ferreira et al. (2019)Poberschnigg et al. (2020)Freitas et al. (2020)Oviedo et al. (2021)