Empirical data included in the present study (H = hydro, W = WindPower)
| Interviews with supplier | Informant (s) |
|---|---|
| Group interview | Sales Manager (H) |
| KAM (H) | |
| Service technician (H) | |
| Engineer (H) | |
| Engineer (H) | |
| Product Manager (H) | |
| Group interview | Sales Manager (H) |
| Sales Manager (H) | |
| Managing Director (H) | |
| Individual interview | Managing Director (H) |
| Interviews with customer | Informant (s) |
| Individual interview | Category Manager (W) |
| Individual interview | Development Manager (W) |
| Group interview | Strategic Purchaser (W) |
| Strategic Purchaser (W) | |
| Observations at supplier | Participants |
| Meeting 1 at Hydro: Agenda: the WindPower/Hydro relationship | Supply Chain Manager (H) |
| Managing Director (H) | |
| Product Manager (H) | |
| Key Account Manager (H) | |
| Meeting 2 at Hydro: Agenda: the WindPower/Hydro relationship | Managing Director (H) |
| Key Account Manager (H) | |
| Sales Manager (H) | |
| Meeting 3 at Hydro: Agenda: Strategy process | Managing Director (H) |
| Key Account Manager (H) | |
| Sales Manager (H) | |
| Meeting 4 at Hydro: Agenda: Strategy process | Managing Director (H) |
| Key Account Manager (H) | |
| Sales Manager (H) | |
| Meeting 5 at Hydro: Management meeting | Supply Chain Manager (H) |
| Sales Manager (H) | |
| Managing Director (H) | |
| Finance Manager (H) | |
| Research and Development Manager (H) | |
| Meeting 6 at Hydro: Management meeting | Supply Chain Manager (H) |
| Sales Manager (H) | |
| Managing Director (H) | |
| Finance Manager (H) | |
| Research and Development Manager (H) | |
| Observations at joint meetings | Participants |
| Joint meeting 1: Business relationship meeting | Product Manager (H) |
| Key Account Manager (H) | |
| Supply Chain Manager (H) | |
| Strategic Purchaser (W) | |
| Strategic Purchaser (W) | |
| Vice President (W) | |
| Category Manager (W) | |
| Joint meeting 2: Company visit at Hydro International headquarters | Sales Manager (H) |
| General Manager (Hydro International) | |
| Strategic Purchaser (W) | |
| Strategic Purchaser (W) | |
| Joint meeting 3: Business relationship meeting | Product Manager (H) |
| Key Account Manager (H) | |
| Supply Chain Manager (H) | |
| Strategic Purchaser (W) | |
| Strategic Purchaser (W) | |
| Vice President (W) | |
| Category Manager (W) | |
| Purchaser (W) | |
| Joint meeting 4: Agenda: Developing joint strategy | Key Account Manager (H) |
| Sales Manager (H) | |
| Managing Director (H) | |
| Category Manager (W) | |
| Strategic Purchaser (W) | |
| Strategic Purchaser (W) |
| Interviews with supplier | Informant (s) |
|---|---|
| Group interview | Sales Manager (H) |
| KAM (H) | |
| Service technician (H) | |
| Engineer (H) | |
| Engineer (H) | |
| Product Manager (H) | |
| Group interview | Sales Manager (H) |
| Sales Manager (H) | |
| Managing Director (H) | |
| Individual interview | Managing Director (H) |
| Individual interview | Category Manager (W) |
| Individual interview | Development Manager (W) |
| Group interview | Strategic Purchaser (W) |
| Strategic Purchaser (W) | |
| Meeting 1 at Hydro: Agenda: the WindPower/Hydro relationship | Supply Chain Manager (H) |
| Managing Director (H) | |
| Product Manager (H) | |
| Key Account Manager (H) | |
| Meeting 2 at Hydro: Agenda: the WindPower/Hydro relationship | Managing Director (H) |
| Key Account Manager (H) | |
| Sales Manager (H) | |
| Meeting 3 at Hydro: Agenda: Strategy process | Managing Director (H) |
| Key Account Manager (H) | |
| Sales Manager (H) | |
| Meeting 4 at Hydro: Agenda: Strategy process | Managing Director (H) |
| Key Account Manager (H) | |
| Sales Manager (H) | |
| Meeting 5 at Hydro: Management meeting | Supply Chain Manager (H) |
| Sales Manager (H) | |
| Managing Director (H) | |
| Finance Manager (H) | |
| Research and Development Manager (H) | |
| Meeting 6 at Hydro: Management meeting | Supply Chain Manager (H) |
| Sales Manager (H) | |
| Managing Director (H) | |
| Finance Manager (H) | |
| Research and Development Manager (H) | |
| Joint meeting 1: Business relationship meeting | Product Manager (H) |
| Key Account Manager (H) | |
| Supply Chain Manager (H) | |
| Strategic Purchaser (W) | |
| Strategic Purchaser (W) | |
| Vice President (W) | |
| Category Manager (W) | |
| Joint meeting 2: Company visit at Hydro International headquarters | Sales Manager (H) |
| General Manager (Hydro International) | |
| Strategic Purchaser (W) | |
| Strategic Purchaser (W) | |
| Joint meeting 3: Business relationship meeting | Product Manager (H) |
| Key Account Manager (H) | |
| Supply Chain Manager (H) | |
| Strategic Purchaser (W) | |
| Strategic Purchaser (W) | |
| Vice President (W) | |
| Category Manager (W) | |
| Purchaser (W) | |
| Joint meeting 4: Agenda: Developing joint strategy | Key Account Manager (H) |
| Sales Manager (H) | |
| Managing Director (H) | |
| Category Manager (W) | |
| Strategic Purchaser (W) | |
| Strategic Purchaser (W) |
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