Table 1 Descriptive statistics and... | Emerald Publishing

Table 1

Descriptive statistics and correlations

	Mean	SD	1	2	3	4	5	6
1. Realization	3.31	0.87	(0.86)
2. Generation	3.39	0.71	0.52**	(0.83)
3. Image gain	3.01	0.94	0.18**	0.24**	(0.93)
4. Image risk	2.01	0.80	−0.13**	−0.15**	0.01	(0.83)
5. Tradition	2.43	0.72	−0.09*	−0.05	−0.06	0.41**	(0.79)
6. Reflexivity	3.19	0.64	0.22**	0.25**	−0.15**	0.24**	−31**	(0.74)

	Mean	SD	1	2	3	4	5	6
1. Realization	3.31	0.87	(0.86)
2. Generation	3.39	0.71	0.52**	(0.83)
3. Image gain	3.01	0.94	0.18**	0.24**	(0.93)
4. Image risk	2.01	0.80	−0.13**	−0.15**	0.01	(0.83)
5. Tradition	2.43	0.72	−0.09*	−0.05	−0.06	0.41**	(0.79)
6. Reflexivity	3.19	0.64	0.22**	0.25**	−0.15**	0.24**	−31**	(0.74)

Note(s): N = 410. McDonalds's ω are presented within parentheses. *p < 0.05, **p < 0.01